|
Marketing, Technology Drive Oklahoma's New Youth Outreach Initiative
By
Paul Steinbach,
September 2011
Dominic Carola converted a circle and a wavy line on a sketchpad into the head and neck of a horse. Within minutes, an upright muscular body, donned in University of Oklahoma gear, appeared underneath.
|
|
Successful Marketing Techniques for Growing Personal Training Programs
By
Laurie Cingle,
February 2009
Four fitness facilities use four successful marketing techniques for growing their personal training programs.
|
|
Tech-Savvy Marketing Can Boost a Fitness Facility's Profile
By
Amy Scanlin,
February 2009
Taking advantage of Internet services such as blogs, networking sites and email can help your fitness center with its marketing and sales efforts.
|
|
Advances in Tracking Heart Rates Can Improve Clients' Workouts
By
Stephen A. Black,
October 2008
Advances in tracking heart rate and power can improve clients' workouts.
|
|
Exergaming Enters a New Realm
By
Heather Peavey,
September 2008
Exergaming is entering a new realm. People from all over the world are taking part in exergaming tournaments, and U.S. fitness centers are at the forefront of the new trend that marries technology and physical activity.
|
|
Virtual Tools For Your Facility
By
Kelly Coulter,
July 2008
Using email and the Internet to communicate with members and prospects can help you to grow your business.
|
|
Are We Ready for Wii?
By
Heather Peavey,
July 2008
Successful personal trainers get creative with accessories to keep clients' workouts interesting. Yet, sometimes the best fitness accessories aren't actually fitness equipment at all — like the Nintendo Wii video game system.
|
|
Creating a "Go-To" Website
By
Kelly Coulter,
February 2008
How your facility can use readily available online resources to serve current members and attract new ones.
|
|
Motivate with New Technology
By
Heather Peavey,
December 2007
As new technology gains a foothold in the fitness equipment market, it can be difficult to sort through the newest products to determine the best fit for your fitness center. One of the first steps is translating technobabble into helpful, easily identifiable categories.
|
|
Technology-Fueled, People Driven
By
Anne B. McDonnell,
December 2007
Fuel Fitness is a modern facility with a Southern touch.
|
