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The Challenge Faced by Mid-Priced Clubs
By
Rob Bishop and Barry Klein,
June 2012
So, let’s say you operate a fitness facility that’s about 15,000 square feet in size. You offer a little bit of everything — weights, cardio, personal training, classes of all kinds.
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Capitalizing on the 'Strongman' Training Trend
By
Rob Bishop and Barry Klein,
May 2012
Many years ago, before age and injury took their toll, one of our favorite pastimes was strongman training. Actually, it was one of Rob’s favorite pastimes.
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What All Fitness Businesses Have In Common
By
Rob Bishop and Barry Klein,
February 2011
While attending another fabulous Athletic Business Conference and Expo in December, we finally put our finger on why we enjoy the show so much. We certainly appreciate the privilege of presenting seminars, but the real fun and education comes from talking with people who run fitness facilities that aren't exactly like ours.
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One on One: Personal Trainer David Geslak Helps Autistic Children
By
Paul Steinbach,
January 2011
David Geslak's personal training career has taken him from making stronger men of major college football players to changing the diapers of 16-year-old boys. He has no regrets about the career change.
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Corporate Fitness Programs Add Value, Even if Difficult to Track
By
Paul Steinbach,
November 2010
Corporate fitness professionals believe in the value of their programs, even if returns are difficult to track.
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Corporate Wellness Programs Don't Always Work
By
Michael Popke,
September 2010
A new study indicates that corporate wellness programs don't always work.
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One on One: Fitness Advocate Gary Carleton’s Summer Teen-Fitness Initiative
By
Paul Steinbach,
May 2010
Teen Fitness Network identifies health clubs willing to provide free summer access to kids.
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A Gold's Gym Encourages Participation from High School Students
By
Michael Popke,
April 2010
A high school P.E. class gets a no-pressure introduction to Gold’s Gym.
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Fitness Center Members Lose Weight to Help Animal Shelter
By
Michael Popke,
March 2010
Members of a fitness center in Boca Raton, Fla., lose weight to help a local animal shelter.
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High School P.E. Class Receives No-Pressure Introduction to Gold’s Gym
By
Michael Popke,
February 16, 2010
A high school P.E. class gets a no-pressure introduction to Gold’s Gym.
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