*For printable instructions, download the PDF version

Web Specifications

Sample images of Welcome, Leaderboard and Block Banners

WELCOME AD
Dimensions: 640 x 480
File size: Up to 80KB
File format: GIF, JPG, SWF (Flash)
Animation: YES (3 loops and 15 seconds maximum)
URL: Address of web page when someone clicks ad

TOP & BOTTOM LEADERBOARDS
Dimensions: 1000 x 90
File size: Up to 40KB
File format: GIF, JPG, SWF (Flash)
Animation: YES (3 loops and 15 seconds maximum)
URL: Address of web page when someone clicks ad

BLOCK BANNER
Dimensions: 336 x 280
File Size: Up to 30 KB
File format: JPG or non-animated GIF
Animation: NO
URL: Address of web page when someone clicks ad

SPECIAL PLACEMENT & FACILITY OF THE WEEK LEADERBOARDS
Dimensions: 646 x 75
File Size: Up to 30 KB
File format: JPG or non-animated GIF
Animation: NO
URL: Address of web page when someone clicks ad


*We allow, but do not recommend flash banners since they usually do not perform as well as html banners.


E-News Specifications

E-News Leaderboard

E-NEWS LEADERBOARD
Dimensions: 500 x 100
File size: Up to 30K
File format: JPG or non-animated GIF
Animation: NO
URL: Address of web page when someone clicks ad

Web Flash Banner Submissions

**E-News banner ads do not support animation**

All flash banners must have a clickTag code and meet the following specifications:

In order for your banner ad to function properly and for us to track the click-throughs on your banner ad, you must create a transparent button on the top-most layer of your .fla file and insert the clickTag code listed below. Using this ActionScript 2.0 code for your specific banner type, substitute your domain name where it says "yourdomain.com" and copy and paste the entire code into the transparent button you've created. Please read the requirements below and follow our step-by-step instructions on how to create your Flash banner ad.

WELCOME AD CODE

on (release) {
if (_root.clickTAG.substr(0,5) == "http:")
getURL("javascript: pageTracker._trackPageview('2010outgoing/www.yourdomain.com/welcomebanner');");
getURL(_root.clickTAG, "_blank");
}

SAMPLE CODE:
on (release) {
if (_root.clickTAG.substr(0,5) == "http:")
getURL("javascript: pageTracker._trackPageview('2010outgoing/www.covermaster.com/welcomebanner');");
getURL(_root.clickTAG, "_blank");
}

LEADERBOARD AD CODE

on (release) {
if (_root.clickTAG.substr(0,5) == "http:")
getURL("javascript: pageTracker._trackPageview('2010outgoing/www.yourdomain.com/leaderboardbanner');");
getURL(_root.clickTAG, "_blank");
}

SAMPLE CODE:
on (release) {
if (_root.clickTAG.substr(0,5) == "http:")
getURL("javascript: pageTracker._trackPageview('2010outgoing/www.covermaster.com/leaderboardbanner');");
getURL(_root.clickTAG, "_blank");
}

***For tracking purposes, where it says "yourdomain.com," only enter your domain name (Ex. "covermaster.com"). If your banner ad should link to a specific page (Ex. "http://www.covermaster.com/stadium/seatcovers.aspx"), please include this link in a separate text file and send it along with your banner ad. We will enter it manually into our banner management system.

Requirements:

  • You must create your file using ActionScript 2.0 code (DO NOT use ActionScript 3.0 at this time). We recommend publishing your file using Flash Version 8 or earlier.
  • Your Flash file must not exceed 30K.
  • Make sure the dimensions of the file meet the specs for the ad you are creating (see banner dimensions above).
  • Frame rate may not exceed 24 frames per second due to performance considerations. Banners that exceed 24 frames per second will not be accepted; 12 frames per second is preferred.
  • Make sure your banner works with wmode set to transparent. If you need help, visit the Adobe website: http://kb2.adobe.com/cps/142/tn_14201.html
  • Please make sure that your banner is working before sending it to us! You can test your banner here: http://www.adopstools.com/
  • When you've tested your banner ad and are sure it is working properly, please send us both the .swf and .fla files. We must have the .fla file to verify that the clickTag code has been inserted properly and to help troubleshoot.

>>> We allow, but do not recommend flash banners since they usually do not perform as well as html banners.