Financial Four: VCU Cashing In Since 2011 Tourney Run
by LOUIS LLOVIO March 2014
A VCU athletics official said corporate sponsorships have risen an average of 25 percent per year since its 2011 Final Four run. As VCU's men's basketball team continues to win and to grow in national stature, the rest of the university is riding its coattails all the way to the bank. From Axe body spray ads featuring the team's popular head coach, to a nearly dizzying amount of marketing at perennially sold-out games, Virginia Commonwealth University is taking advantage of a four-year run of on-court success in an effort that has brought in a new pool of students as well as increased donations and corporate endorsements.
NCAA Survey: Hoops Players Least Trusting of Coaches
by Nicole Auerbach, @NicoleAuerbach, USA TODAY Sports March 2014
According to the Study of Student-Athlete Social Environments, the annual survey of more than 20,000 college athletes administered by the NCAA, Division I men's basketball players are less trusting of coaches than male athletes in any other college sport.
U. of Hawaii Considers Constructing 30K-Seat Stadium
by Kalani, Nanea March 2014
FULL TEXT The University of Hawaii Rainbow Warriors could be retiring Aloha Stadium as their home field. The UH-Manoa Athletic Department is apparently exploring the idea of building a 30,000-seat outdoor multipurpose stadium, drafting a request for quotes for architectural design services and conceptual renderings.
Program Gives Preps Peek into Athletics on College Level
by Diana Pugliese March 2014
Sports Writer email@example.com Franklin & Marshall's Athletic Leadership Council (ALC) held the second annual Lancaster-Lebanon League Leadership Day Sunday afternoon at the Mayser Center. All 24 L-L League schools were represented at the event, with each program's athletic director choosing four student-athletes to attend the workshop.
CFB Coaches Support Paying Parents for Recruiting Travel
by Michael Carvell; Staff March 2014
ACC and SEC head coaches have radically different ideas on rule changes to improve college football recruiting, but there seems to be overwhelming support for an idea to pay travel costs of parents who accompany their sons on college visits.
Marketers Going Mad This March Over NCAA Tournament
by Bruce Horovitz, @brucehorovitz, USA TODAY March 2014
March Madness doesn't have the heft of the Super Bowl. Nor the scope of the recent Olympic Games. But, dang, marketers big and small are going absolutely gaga over it this year.
NCAA Basketball: Has 'Midmajor' Lost Its Meaning?
by Scott Gleeson, @ScottMGleeson March 2014
Gonzaga coach Mark Few isn't shy in admitting his disdain for the label "midmajor."
College Basketball Scoring Up Due to Rules Enforcement
by Daniel Uthman, @DanUthman March 2014
It didn't take Connecticut men's basketball coach Kevin Ollie long to figure out how new rules on physical contact would affect his team this season. The NCAA men's basketball rules committee adopted a more strict approach in the offseason, and after observing the nuances of officiating in November, Ollie knew what was best for his team.
D-I Athletics Helps Grand Canyon U. Become Profitable
by Kevin Trahan March 2014
When Jerome Garrison got his first recruiting call from Grand Canyon, he didn't know where the school was. Grand Canyon, an NCAA Division II school, wasn't exactly on the radar of basketball players dreaming of playing in college.
NCAA's Emmert Calls for Student-Athlete Stipends
by MOLLY GEARY Capital News Service March 2014
"There is no one that I've talked to in intercollegiate athletics that thinks the idea of converting student-athletes into employees is a good idea," Emmert said at an event at the University of Maryland. "It would completely change the relationship."