Emily Attwood
Emily (emily@athleticbusiness.com) joined the Athletic Business team in 2011, a natural transition from her previous work at PFP (Personal Fitness Professional), a B2B fitness industry brand, and Inside Wisconsin Sports, a consumer sports publication. A graduate of the University of Wisconsin-Madison, Emily continues to enjoy living in the city with her husband Derek, making cheese, drinking beer and biking to work, except during winter, when she doesn't enjoy much of anything.
  • Thursday, December, 03, 2015
    Factors Affecting Air Quality in Aquatic Centers

    Maintaining an indoor aquatic center is no easy task, as anyone in the position of owning or operating one well knows. Every aspect must be carefully maintained to minimize the possibility of injury or illness and maximize the user's experience. Poor air quality in the natatorium environment can result in both — increased illness risk and decreased user comfort. Ongoing problems can also contribute to the deterioration of the facility itself, leading to costly repairs down the road.


  • Tuesday, December, 01, 2015
    Basketball Court Design as Branding Tool

    Remember when the University of Oregon changed the look of college basketball with its evergreen-silhouetted court at Matthew Knight Arena in 2011? Or when Florida International University's beach-towel-themed court raised some eyebrows in 2013? The two are notable examples in a growling list of unique court designs. past summer, the University of Maryland unveiled its new flag-bordered design at the XFINITY Center; Northern Kentucky University unveiled a floor "watermarked" with a Norse ship at BB&T Arena; and a handful of NBA teams unveiled new court designs. "Over the past four or five years, there's been a tremendous focus for branding opportunities on basketball courts and getting your message out," says John Prater, president of Chattanooga, Tenn.-based Praters Athletic Flooring, the creative spark behind some of college athletics' most iconic basketball courts.


  • Thursday, November, 19, 2015
    New Projects: Mizzou Softball Stadium | Niagara Community Center | Memphis Basketball

    Breaking Ground

    The University of Missouri has begun construction on a $16 million softball stadium (pictured).


  • Tuesday, November, 10, 2015
    Implementing a Medical Fitness Program

    Healthcare. Health club. The two sound like they should go hand in hand, but for decades, there has been a large disconnect between them. While anyone working in the fitness industry recognizes the impact exercise and activity has on health, the specific medical connection hasn't been a point of emphasis. And in the healthcare industry, the focus for too long was geared more toward treating illness than encouraging holistic wellness.


  • Friday, October, 30, 2015
    Seniors Go Topless to Fundraise for Rec Center

    Looking for a creative way to raise some extra funds for your recreation center project? Pilot Mound, small town in Manitoba is raising some eyebrows with its latest initiative — selling calendars featuring topless men in “flirty” poses.


  • Friday, October, 30, 2015
    Judge Dismisses Class-Action Concussion Suit Against IHSA

    A Cook County judge has dismissed a lawsuit filed last year calling for the Illinois High School Association to improve its concussion-prevention policies, putting a quiet end to the first class-action lawsuit filed against a prep sports governing body.


  • Monday, October, 26, 2015
    Identifying the Right Video Surveillance Technology for Your Stadium

    The award-winning, $1 million video surveillance system at MetLife Stadium features more than 130 megapixel cameras with a range of features including dual H.264/JPEG encoding, true Day/Night functionality, IR Cut filter, extended motion detection and resolutions ranging from 1.3 megapixels to 10 megapixels.


  • Tuesday, October, 20, 2015
    Reshaping the Campus Climbing Wall

    Renovating, expanding or building a new campus recreation center? More than likely, the topic of a climbing wall is going to come up. What was once a point of differentiation for campus recreation programs has become nearly standard in facilities across the country, driven in part by the college arms race but fueled by a growing interest in climbing.


  • Monday, October, 19, 2015
    School District Sued Over Former Athlete’s Concussions

    The family of a former La Jolla High School football player is suing the San Diego Unified School District for failing to remove their son from a game despite suffering a concussion.


  • Thursday, October, 15, 2015
    New Projects: New England Sports Village | Brothers Development Center

    Grand Openings

    Portland University held an official dedication for its Beauchamp Recreation & Wellness Center (above) last month. Serving as an anchor point for the northwest corner of campus, the $23.7 million, 73,000-square-foot center features glazing around all sides of the building, which creates a two-story beacon of light at night. The design, led by HOK in partnership with Soderstrom Architects of Portland, utilizes a "fitness neighborhood" concept and features gymnasiums, exercise studios, a suspended track, a 32-foot-tall climbing wall and an outdoor pursuits center. Additionally, a functional training area features connected indoor and outdoor spaces...


  • Monday, March, 06, 2017
    An Index to the Industry

    This is the 41st Buyers Guide published by Athletic Business — the first having launched the Athletic Purchasing & Facilities brand back in 1977. As the story goes, founder Fenton Kelsey Jr. was working to construct an indoor ice arena in Madison, Wis., but couldn't find any references to guide him through the construction process or future management. So he decided to create one.


  • Wednesday, November, 23, 2016
    AB Show 2016: Thankful for the Chance to Share Ideas

    Nothing helps transition back into office life after the whirl and excitement of another Athletic Business Show quite like a three-day workweek (apologies to our audience in Canada!). But even as I look forward to a day of good food and family, I’m reminded of some of the new ideas shared among recreation professionals at a revenue roundtable seminar hosted by Jeff King and Ken Ballard of Ballard*King Consultants.


  • Thursday, November, 17, 2016
    AB Show 2016: A Recreation Rundown

    An abundance of sunshine made up for the slight chill in the air as AB Show attendees boarded the bus to University of Central Florida. Undeterred by the 7:30 am start time, the mix of tourists hailed from as far as Hawaii (5 hours behind) and Taipei (13 hours behind!) and was excited to see what Central Florida had to offer.


  • Monday, November, 14, 2016
    Letter from the Editor: Our Military Fitness Problem

    This article appeared in the November | December issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Tuesday, October, 04, 2016
    Letter from the Editor: Facilities Worth Talking About

    This article appeared in the October issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Tuesday, August, 30, 2016
    Letter from the Editor: Preparing for the Year to Come

    This article appeared in the September issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Thursday, July, 07, 2016
    Letter from the Editor: Eat Your Veggies

    This article appeared in the July/August issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Monday, June, 06, 2016
    Passing the Torch in Facility Design

    This article appeared in the June issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Thursday, May, 05, 2016
    At the moment...

    I can't think of a recent issue of Athletic Business that captures the feel of our industry quite as comprehensively as this one. No, we don't have any momentous, industry-changing topics this month, but what we do have speaks to the current environment of athletic, fitness and recreation professionals.


  • Thursday, March, 31, 2016
    Our Common Ground

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.