Emily Attwood
Emily (emily@athleticbusiness.com) joined the Athletic Business team in 2011, a natural transition from her previous work at PFP (Personal Fitness Professional), a B2B fitness industry brand, and Inside Wisconsin Sports, a consumer sports publication. A graduate of the University of Wisconsin-Madison, Emily continues to enjoy living in the city with her husband Derek, making cheese, drinking beer and biking to work, except during winter, when she doesn't enjoy much of anything.
  • Wednesday, November, 23, 2016
    AB Show 2016: Thankful for the Chance to Share Ideas

    Nothing helps transition back into office life after the whirl and excitement of another Athletic Business Show quite like a three-day workweek (apologies to our audience in Canada!). But even as I look forward to a day of good food and family, I’m reminded of some of the new ideas shared among recreation professionals at a revenue roundtable seminar hosted by Jeff King and Ken Ballard of Ballard*King Consultants.


  • Thursday, November, 17, 2016
    AB Show 2016: A Recreation Rundown

    An abundance of sunshine made up for the slight chill in the air as AB Show attendees boarded the bus to University of Central Florida. Undeterred by the 7:30 am start time, the mix of tourists hailed from as far as Hawaii (5 hours behind) and Taipei (13 hours behind!) and was excited to see what Central Florida had to offer.


  • Monday, November, 14, 2016
    Letter from the Editor: Our Military Fitness Problem

    This article appeared in the November | December issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Tuesday, October, 04, 2016
    Letter from the Editor: Facilities Worth Talking About

    This article appeared in the October issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Tuesday, August, 30, 2016
    Letter from the Editor: Preparing for the Year to Come

    This article appeared in the September issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Thursday, July, 07, 2016
    Letter from the Editor: Eat Your Veggies

    This article appeared in the July/August issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Monday, June, 06, 2016
    Passing the Torch in Facility Design

    This article appeared in the June issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Thursday, May, 05, 2016
    At the moment...

    I can't think of a recent issue of Athletic Business that captures the feel of our industry quite as comprehensively as this one. No, we don't have any momentous, industry-changing topics this month, but what we do have speaks to the current environment of athletic, fitness and recreation professionals.


  • Thursday, March, 31, 2016
    Our Common Ground

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Wednesday, September, 16, 2015
    Blog: Quantifying the Impact of Parks and Rec

    The National Park and Recreation Association's annual convention is underway this week in Las Vegas, Nev. After arriving Monday afternoon and getting my first taste of life in the City of Lights, I caught a brief glimpse of the sun and the strip before steeling myself for a day of windowless sessions in overly air-conditioned rooms.