Emily Attwood
Emily (emily@athleticbusiness.com) joined the Athletic Business team in 2011, a natural transition from her previous work at PFP (Personal Fitness Professional), a B2B fitness industry brand, and Inside Wisconsin Sports, a consumer sports publication. A graduate of the University of Wisconsin-Madison, Emily continues to enjoy living in the city with her husband Derek, making cheese, drinking beer and biking to work, except during winter, when she doesn't enjoy much of anything.
  • Thursday, November, 19, 2015
    New Projects: Mizzou Softball Stadium | Niagara Community Center | Memphis Basketball

    Breaking Ground

    The University of Missouri has begun construction on a $16 million softball stadium (pictured).


  • Tuesday, November, 10, 2015
    Implementing a Medical Fitness Program

    Healthcare. Health club. The two sound like they should go hand in hand, but for decades, there has been a large disconnect between them. While anyone working in the fitness industry recognizes the impact exercise and activity has on health, the specific medical connection hasn't been a point of emphasis. And in the healthcare industry, the focus for too long was geared more toward treating illness than encouraging holistic wellness.


  • Friday, October, 30, 2015
    Seniors Go Topless to Fundraise for Rec Center

    Looking for a creative way to raise some extra funds for your recreation center project? Pilot Mound, small town in Manitoba is raising some eyebrows with its latest initiative — selling calendars featuring topless men in “flirty” poses.


  • Friday, October, 30, 2015
    Judge Dismisses Class-Action Concussion Suit Against IHSA

    A Cook County judge has dismissed a lawsuit filed last year calling for the Illinois High School Association to improve its concussion-prevention policies, putting a quiet end to the first class-action lawsuit filed against a prep sports governing body.


  • Monday, October, 26, 2015
    Identifying the Right Video Surveillance Technology for Your Stadium

    The award-winning, $1 million video surveillance system at MetLife Stadium features more than 130 megapixel cameras with a range of features including dual H.264/JPEG encoding, true Day/Night functionality, IR Cut filter, extended motion detection and resolutions ranging from 1.3 megapixels to 10 megapixels.


  • Tuesday, October, 20, 2015
    Reshaping the Campus Climbing Wall

    Renovating, expanding or building a new campus recreation center? More than likely, the topic of a climbing wall is going to come up. What was once a point of differentiation for campus recreation programs has become nearly standard in facilities across the country, driven in part by the college arms race but fueled by a growing interest in climbing.


  • Monday, October, 19, 2015
    School District Sued Over Former Athlete’s Concussions

    The family of a former La Jolla High School football player is suing the San Diego Unified School District for failing to remove their son from a game despite suffering a concussion.


  • Thursday, October, 15, 2015
    New Projects: New England Sports Village | Brothers Development Center

    Grand Openings

    Portland University held an official dedication for its Beauchamp Recreation & Wellness Center (above) last month. Serving as an anchor point for the northwest corner of campus, the $23.7 million, 73,000-square-foot center features glazing around all sides of the building, which creates a two-story beacon of light at night. The design, led by HOK in partnership with Soderstrom Architects of Portland, utilizes a "fitness neighborhood" concept and features gymnasiums, exercise studios, a suspended track, a 32-foot-tall climbing wall and an outdoor pursuits center. Additionally, a functional training area features connected indoor and outdoor spaces...


  • Tuesday, September, 22, 2015
    Choosing the Right Aquatic Amenity to Upgrade Your Facility

    Most recreational aquatic facilities built in recent years take their cue from waterparks, designing facilities complete with waterslides, lazy rivers, wave pools and a list of other attractions designed to, well, attract more users and more revenue. Older facilities with few or none of these frills face tough choices to stay competitive in such a market. Short of investing tens of millions into a new facility, smarter, smaller investments can pump new interest into an otherwise disadvantaged pool.


  • Wednesday, September, 16, 2015
    Blog: Quantifying the Impact of Parks and Rec

    The National Park and Recreation Association's annual convention is underway this week in Las Vegas, Nev. After arriving Monday afternoon and getting my first taste of life in the City of Lights, I caught a brief glimpse of the sun and the strip before steeling myself for a day of windowless sessions in overly air-conditioned rooms.


  • Wednesday, November, 23, 2016
    AB Show 2016: Thankful for the Chance to Share Ideas

    Nothing helps transition back into office life after the whirl and excitement of another Athletic Business Show quite like a three-day workweek (apologies to our audience in Canada!). But even as I look forward to a day of good food and family, I’m reminded of some of the new ideas shared among recreation professionals at a revenue roundtable seminar hosted by Jeff King and Ken Ballard of Ballard*King Consultants.


  • Thursday, November, 17, 2016
    AB Show 2016: A Recreation Rundown

    An abundance of sunshine made up for the slight chill in the air as AB Show attendees boarded the bus to University of Central Florida. Undeterred by the 7:30 am start time, the mix of tourists hailed from as far as Hawaii (5 hours behind) and Taipei (13 hours behind!) and was excited to see what Central Florida had to offer.


  • Monday, November, 14, 2016
    Letter from the Editor: Our Military Fitness Problem

    This article appeared in the November | December issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Tuesday, October, 04, 2016
    Letter from the Editor: Facilities Worth Talking About

    This article appeared in the October issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Tuesday, August, 30, 2016
    Letter from the Editor: Preparing for the Year to Come

    This article appeared in the September issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Thursday, July, 07, 2016
    Letter from the Editor: Eat Your Veggies

    This article appeared in the July/August issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Monday, June, 06, 2016
    Passing the Torch in Facility Design

    This article appeared in the June issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Thursday, May, 05, 2016
    At the moment...

    I can't think of a recent issue of Athletic Business that captures the feel of our industry quite as comprehensively as this one. No, we don't have any momentous, industry-changing topics this month, but what we do have speaks to the current environment of athletic, fitness and recreation professionals.


  • Thursday, March, 31, 2016
    Our Common Ground

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.


  • Wednesday, September, 16, 2015
    Blog: Quantifying the Impact of Parks and Rec

    The National Park and Recreation Association's annual convention is underway this week in Las Vegas, Nev. After arriving Monday afternoon and getting my first taste of life in the City of Lights, I caught a brief glimpse of the sun and the strip before steeling myself for a day of windowless sessions in overly air-conditioned rooms.