RECENT ARTICLES
  • Maryville Announces a Groundbreaking Naming-Rights Deal

    by Andrew Cohen January 2013

    Naming rights are commonplace in academia to the point where institutions of higher learning from the Maricopa Community Colleges to the University of Virginia publish criteria for their administration in their policy manuals. Such deals typically involve facilities, but most universities' policies make note both of facilities and of "academic entities" in their delineation of authority over naming rights, general guidelines, due diligence, duration and "changing circumstances" that could lead to a renaming, un-naming or addition of a second name.

  • Despite Discomfort, We're Intrigued By Enhancement Fees

    by Rob Bishop January 2013

    To charge a fee, or not to charge a fee, that is the question. Enhancement fees - one-time annual charges collected from every member of a health club ...

  • Changes Coming to High School Concessions Stands

    by Michael Popke — AB Managing Editor August 2012

    A mandate by Portland (Maine) Public Schools that all food served at school events meet federal nutrition standards will be felt at football concessions stands throughout the district this fall.

  • PEP Grant Winners Announced; $27M to 56 Winning Groups

    by Michael Popke — AB Managing Editor August 2012

    The U.S. Department of Education has announced the 2013 recipients of more than $27 million in Carol M. White Physical Education Program (PEP) grants. New PEP grants will be distributed to 56 school districts and community-based organizations across the country, including the Yukon-Koyukuk School District in Fairbanks, Alaska, the YMCA of Southern Indiana and the Boys & Girls Clubs of Harrisonburg and Rockingham County, Va.

  • Sponsor-Supported Video Boards Make Impact at High School Level

    by Michael Popke July 2012

    For Mike Gosz and Jaime Sherwood, being a high school athletic director requires a lot more versatility than it did even a few years ago.

  • Athletics Development Success Hinges on Broadening the Donor Base

    by Paul Steinbach June 2012

    A season potentially worth millions of dollars turned on a dime. Arizona State University's football team had just scored a touchdown to take a five-point lead on UCLA, then recovered a fumble on the ensuing kickoff.

  • Building Sponsors into the Design of Spectator Facilities

    by Andrew Cohen March 2012

    Few professional venues have enjoyed as smooth and quick a route to success as MetLife Stadium.

  • Blog: A Fundraiser I'm Geared Up to Participate In

    by Mary Helen Sprecher July 2011

    I was sitting at my neighborhood pool doing absolutely nothing of value - I don't mind admitting that - when a dozen bicyclists ran into the enclosure. They trotted across the pool deck, leaving a trail of helmets, gloves, shoes, sunglasses and spandex as they stripped.

  • Study Quantifies Economic Impact of UW Athletics

    by Paul Steinbach May 2011

    Fans attending a University of Wisconsin men's basketball game spend an average of $98.25 while in Madison, and that doesn't include the purchase price of the tickets. The typical Badger football fan drops $232.53 (excluding tickets) during his or her stay (nearly 76 percent of fans eat in local restaurants, and 11 percent book lodging). Even when not attending games, fans on average purchase $156.27 worth of UW merchandise annually. All told, UW athletics contributes $970 million to the state's economy, according to a study conducted by NorthStar Economics Inc.Wisconsin has led the Big Ten Conference in men's basketball attendance eight of the past nine seasons, and its football program ranked 16th in attendance among Football Bowl Subdivision schools last fall, according to the NCAA. "When you think about it, it's a powerful economic force when you have that many people spending money for meals and hotels and transportation and merchandise," UW athletic director Barry Alvarez told local sports journalist and broadcaster Mike Lucas at uwbadgers.com.

  • Blog: It's More Than Just the $28,097,736.20

    by Peter Brown — President, Athletic Business March 2011

    He no longer can speak or move his arms and legs. A medical device pumps life into his lungs. But he still smiles and writes to you on his computer using his foot on a roller ball. If you ask, Augie Nieto will tell you the happiest days of his life have been since he was diagnosed with Lou Gehrig's Disease.