Programming: Health & Fitness
Certified Athletic Trainers Embracing New Technology
by Michael Popke April 2008
BlackBerry meets Band-Aid, as today's certified athletic trainers embrace technology.
Why Attrition Numbers Don't Add Up
by Rob Bishop & Barry Klein March 2008
When it comes to industry-wide attrition rates, is your fitness center's math trustworthy?
Pre-Style vs. Freestyle
by Kelly Coulter March 2008
Which is better for your fitness center: pre-choreographed group exercise programs, or freestyle classes? Here are the pros and cons of both.
Efforts to Rebuild Minds and Bodies of New Orleans Residents Move Forward
by Michael Popke February 2008
Efforts to rebuild the minds and bodies of New Orleans residents surge forward.
24-Hour Clubs Experience Unique Combination of Revenue and Risk
by Andrew Cohen February 2008
Offering 24-hour access to club members adds some combination of revenues, expenses and risk.
Maximizing Personal Training Profits
by Stephen Holt February 2008
Creating a solid plan can help you increase personal training evenue at your facility. Get your whole staff involved, offer a variety of training options, and educate your members through orientations and seminars.
Memberships: It's All About the Numbers
by Stephen Tharrett and James A. Peterson January 2008
Get out your calculators to determine how many memberships your fitness center needs to sell.
Fitness Center Insurance Needs and Tips
by Julie Anne Eason December 2007
A lot may have changed for your fitness center in the past year, and that may affect your insurance needs. Here are some tips to heed when you perform your year-end insurance review.
Motivate with New Technology
by Heather Peavey December 2007
As new technology gains a foothold in the fitness equipment market, it can be difficult to sort through the newest products to determine the best fit for your fitness center. One of the first steps is translating technobabble into helpful, easily identifiable categories.
Arcade-Style Activities Attract New Exercisers to Fitness
by Andrew Cohen November 2007
Arcade-style activities bring people to fitness, though they may have too much fun to notice.