Programming: Health & Fitness
- Specialized Gym Owner Spreads Exercise-Is-Medicine Mindset
by Paul Steinbach May 2015
Leave it to a Ph.D. in neuroscience to think big. In February 2012, Becky Farley opened what she says is still the world's only community center dedicated to physically training people diagnosed with Parkinson's disease. Last July, Parkinson Wellness Recovery — or PWR!Gym, as its known in its hometown Tucson, Ariz., and beyond — doubled in size to 6,000 square feet. But those expanded walls have done little to limit the imagination of Farley, who sees her exercise-is-medicine mindset spreading into North American communities' YMCAs and Jewish Community Centers — anywhere with space and trainers willing to challenge patients to strive for, in her words, "bigger, faster movement." Senior editor Paul Steinbach asked Farley, who says she has a waiting list of people seeking license to open their own PWR!Gyms, to share her grand vision.
- Product Spotlight: Star Trac BoxMaster (Sponsored)
by AB Staff March 2015
Star Trac's education market manager John Brey explains why the BoxMaster® is the new form of boxing style conditioning that will wow clients in any facility. Shot at the University of Missouri's Student Recreation Complex, this video shows how the BoxMaster® is being utilized to engage people of all ages and abilities in group exercise classes.
- Blog: The Buzz from IHRSA 2015
by Stuart Goldman March 2015
There was a lot of buzz in the room during Bill McBride’s session last Wednesday at the IHRSA show in Los Angeles.
True, attendees were interested in what McBride had to say about “Progressive Opportunities in the Health and Fitness Industry.” But what literally created the buzz was the noise from the headsets worn by international attendees. A row of glassed-in interpreters sat in the back of the room to deliver McBride’s session in Japanese, Chinese, Spanish and Russian.
- How to Borrow the Best Ideas from Fitness Trends
by Rob Bishop December 2014
It's becoming difficult to track all of the trends that are impacting the fitness industry. Maybe that's good, because trying to do so can be depressing. It seems that every trend is a shot to the heart of all-inclusive health clubs.
- What to Consider When Adding Outdoor Fitness to a Park
by Emily Attwood October 2014
Working out at a health club isn't for everyone.
- AB Survey Results: Class Variety, Management Software Drive Fitness Programming
by AB editors October 2014
In August, Athletic Business surveyed fitness facility managers in all sectors of the industry regarding the management of their class offerings.
- Youths Can Reap the Benefits of Strength Training
by Paul Steinbach October 2014
Olive Stevens deadlifted more than twice her bodyweight at the AAU Junior Olympics in Des Moines, Iowa, this past July. It was one of four national and world records set by Stevens in the squat, bench and deadlift, as well as the combined total of all three lifts.
- Fitness Event Ruins FIU's Basketball Court
by Michael Gaio September 2014
The headline alone is cringe-worthy. The pictures are even worse.
- Technology Makes Fitness More Interactive, Engaging
by Emily Attwood September 2014
One of the hottest trade shows to attend this year if you were a leading fitness company isn't one typically associated with fitness: the International CES (Consumer Electronics Show), held this past January in Las Vegas. "I've been going to CES for many years, and this was the first year Precor had a booth," says David Flynt, director of Precor's Experience Development Center. "It was fascinating to see the growth of the digital health space, but more interesting was the way the concepts and issues around digital health were showing up in other booths. You couldn't go into a big booth — Intel, Sony, Samsung, any of these traditional CES companies — without finding some aspect of digital health."
- Video: Inside a Successful Medical Fitness Program
by Michael Gaio September 2014
Set foot onto The Atlantic Club’s sprawling 44-acre campus in Manasquan, N.J., and you’ll realize it’s not the average health club.