Source: National Sporting Goods Association MOUNT PROSPECT, ILLINOIS (June 19, 2013) - The National Sporting Goods Association (NSGA) released the latest editions of its Sports Participation reports today. The 2013 editions of the research include participation data from 47 sports and activities, and this year marks the 28th year the association has compiled participation data. NSGA's Director of Research & Information Dustin Dobrin said, "While it's important to recognize that one year does not make a trend, and there are many contributing factors for the increases and decreases in participation levels in every sport, we found some very interesting insights in this year's research. Overall, participation in many sports is rebounding after some difficult years, while others continue to struggle in attracting new participants." A few key insights from these new reports are below: Participation Growth in Majority of Sports - Of the 47 sports/activities tracked, 32 experienced participation growth during 2012. Indoor gaming activities increased by an average of 11%, while fitness sports each increased about 5%. Shooting sports were mixed but sports with firearms drove overall average increases to over 3%. Snow sports saw the steepest decline in 2012, dropping an average of 11%. Female Participation Driving Much of the Growth - Much of the participation growth mentioned above was driven by females, with 40 of the 47 sports/activities having increased female participation, compared to only 11 showing increased male participation. Shooting Sports with Firearms Experienced Double Digit Growth - Overall, participation in hunting with firearms increased more than 18%, even more sharply among females (up nearly 29% compared to 2011). Target shooting with live ammunition showed a 10.9% increase, with female participation increasing by over 27%. Team Sports Mixed, but Tackle Football Dropped Double Digits - Participation lagged in basketball, baseball, ice hockey and soccer in 2012, while it increased in lacrosse, softball and volleyball. The largest drop in team sports took place in tackle football, which experienced a nearly 13% decline in participation since 2011. More than one-half of the decline was within the 7-11 age group, and all of the decline in that age group was from the infrequent (2-9 times) and occasional (10-49 times) participants. There was an increase in frequent (50+ times) participants aged 7-11. In addition to its Sports Participation in the United States (formerly broken out into Series I and Series II), NSGA's participation research includes State-by-State, Lifecycle Demographics, Cross Participation, and Single Sport reports. Regular purchasers will find a new experience when opening the 2013 editions of NSGA's reports. For the first time, both the Sports Participation in the United States and the Sports Participation State-by-State reports include quick view snapshots - one-page charts and graphs that allow users to easily see demographic information and a 10-year trend on each sport/activity. According to Dobrin, "We have taken steps to make the data in our reports very easy to consume so users can easily understand all of the key information they're looking for with less effort." For more information on each report and to purchase your copies today, please visit www.nsga.org/research. About NSGAThe National Sporting Goods Association has served as the leading voice for the sporting goods industry since 1929. For more than 25 years, NSGA has been the industry's leader in providing reliable research and information to sporting goods executives. Annually, the association produces the Sporting Goods Market and Sports Participation research, while producing a Cost of Doing Business survey every other year. For more information about the association's research, please visit www.nsga.org/research.
- by Emily Attwood
- June 2013
Source: National Swimming Pool Foundation
Colorado Springs, Colorado, July 17, 2014 — World Aquatic Health Conference (WAHCTM) organizers announce four exceptional keynote talks that will provide insights on the unknown benefits of aquatics to the populations we serve.read more
Source: American Council on Exercise
SAN DIEGO, July 17, 2014 – Addressing the needs of an aging and increasingly overweight population, the American Council on Exercise (ACE) has released a new, comprehensive resource that prepares personal trainers to play a key role in the healthcare continuum.read more
Source: The Sports Facilities Advisory
(Clearwater, FL) July 17, 2014— Youth team sports is an industry that has proven to grow even in times of financial hardship. According to data collected from research and reports conducted by the Sports and Fitness Industry Association (SFIA), in 2009, sharp declines in sales in all sports sectors occurred, except team sports – and team sports dealers (retailers that specialize in serving organized sports groups such as high schools and leagues) performed better in the recession than main-line sporting goods stores; team uniform sales also grew in 2008, generating wholesale shipments of about $1.2 billion.(1) The Sports Facilities Advisory (SFA), leading resource for the planning and management of community and amateur sports complexes and recreation centers, says the trend has continued in subsequent years as youth and amateur sports and sports tourism have boomed – resulting in sport specialization by youth and leading to increased spending levels across several industries.read more
Source: Octane Fitness
BROOKLYN PARK, Minn. – Zero Runner from Octane Fitness, LLC, is revolutionizing running as a one-of-a-kind training solution that already has received rave reviews at races around the United States.– Delivering the powerful conditioning benefits of running without stressful pounding on the joints, the new read more
Palo Alto, California – GymGroups (Palo Alto, CA) GymGroups@ has launched a branded and maintained on-line platform for community development to improve member retention for the fitness industry. Members can find like-minded people in their gym and even create their own interest groups, whether fitness, career, or hobby related.read more
Source: Sports & Fitness Industry Association
Arlington, Va., July 15, 2014 – The Consumer Electronics Association (CEA)® today announced the launch of the Sports Tech Marketplace, a showcase of the latest in sports technology set to debut at the 2015 International CES®. Owned and produced by CEA, the International CES is the world’s gathering place for all who thrive on the business of consumer technologies. The 2015 CES is scheduled to run January 6-9, 2015, in Las Vegas, Nevada.read more
Alexandria, VA July 15, 2014 -- Route 66 Ventures, LLC, announced a $10 million investment in Motionsoft, a leading provider of Software-as-a-Service (SaaS) and payment solutions in the health and wellness industry. Route 66 Ventures, a private investment firm that provides venture capital and private equity to high-growth companies, will lead this Series B round of investment in Motionsoft. In addition, Motionsoft’s Series A investor, Edison Partners, will join Route 66 as a Series B co-investor.
“In the last two years Motionsoft has achieved milestones that have made investors extremely confident in our projections for future growth. Motionsoft continues to experience rapid growth and development, which will be accelerated by the Series B investment round. We believe that the investment theses of both firms perfectly complement our value proposition, and we could not be happier that the investment will be spearheaded by our experienced partners at Route 66 and Edison Partners,” said Al Noshirvani, CEO of Motionsoft. “Motionsoft will allocate a significant portion of this investment to expand sales and marketing operations.”
Motionsoft CEO Al Noshirvani added, “We are also thrilled to have Route 66 partner Pascal Bouvier onboard at Motionsoft. His combined expertise as a veteran technologist and growth investor make him uniquely qualified to advise our successful growth and expansion.” Bouvier, who brings more than 20 years of experience in investment banking in Europe and the U.S., and in operating emerging high-growth technology and consumer-facing companies, conducted Route 66’s due diligence and will lead the investment.
Pascal Bouvier commented that, “Motionsoft’s healthy, triple-digit growth is built on successful customer retention and a recurring revenue model, making the company an impressive addition to our portfolio. Route 66 is extremely confident in Motionsoft’s current operations and leadership, as well as their growth potential in both the software and payments space. With the strategic counsel, growth experience, and value-added resources of Route 66, the partners at Route 66 and the executives at Motionsoft agree that this venture will be instrumental in maximizing Motionsoft’s revenue, growth and development. We look forward to working with Motionsoft.”
Motionsoft's core club management, payment services and marketing software automate membership retention and recruitment while providing strategic insights to fuel business growth. Clients include health clubs, corporate and hospital-based wellness centers, and universities. Motionsoft has recently added some of the fitness industry’s preeminent operators including Town Sports International, Equinox and Active Sports Clubs.
Motionsoft’s cloud-based software and financial services redefine health club management, enabling fitness operators to get, know, and keep their members better with our long-term member and facility management tools as well as our payment technologies. The health and wellness software pioneer services commercial gyms, corporations, universities, hospitals, and hotels. Connect with us at http://www.motionsoft.net.
About Route 66 Ventures
We focus on high-growth opportunities at all stages of a company’s life cycle. We are interested in the various sectors of the financial services industry and also consider opportunities outside financial services, including project finance, structured finance, and real estate investments, when an especially compelling value proposition exists Visit us online at http://www.route66ventures.com.
About Edison Partners
Established in 1986, Edison partners with entrepreneurs, service providers and other financing sources to build successful companies. Edison’s investment professionals are based in Lawrenceville, NJ, Needham, MA, New York, NY, McLean, VA and Cleveland, OH. Industry specialties include interactive marketing, internet & ecommerce, financial technology, healthcare IT, cloud-based software applications. Edison’s successes include Best Software, E-Transport, Gain Capital, Neat, Princeton Financial, Tangoe, Virtual Edge, Vocus and many other information technology leaders, which have a combined market value exceeding $5 billion. Edison Partners currently manages over $650 million and is actively making new investments. For more information on Edison Partners, please visit http://www.edisonventures.com and follow us on Twitter @edisonventure.
PlayCore, the leading company in play and recreation research, programming, and products, recently awarded its Fitness National Demonstration Site Award to the Dover Parks and Recreation Department of Dover OH, for their Walking and Fitness Path.read more