Source; Brock International Houston, Texas (August 26, 2013) - Determined to maximize the safety and performance of team members, the Houston Texans installed Brock PowerBase underneath its new synthetic turf practice field. As the industry's leading shock pad and drainage layer, Brock PowerBase has been proven to reduce G-max, the peak force of impact, which may decrease the risk and severity of concussions and other injuries. "With escalating concerns about player safety, innovative teams like the Houston Texans are using the latest technological developments in areas such as shock pads to build state-of-the-art synthetic turf fields that mimic not only the footing of natural grass, but also the safest surface to practice on," noted Dan Sawyer, CEO of Brock International. "Brock PowerBase helps prevent injuries while enhancing athletic performance." A spokesperson for the Houston Texans said, "the Texans ultimate goal is to maximize player safety by optimizing the performance of the playing surface. After extensive consideration, the Houston Texans selected a UBU Sports synthetic turf system and incorporated the Brock PowerBase to meet our unique needs." Brock PowerBase was installed underneath the new UBU Sports synthetic turf field at the Houston Texans' indoor practice facility, a 17-acre complex including illuminated fields and tracks. With players spending significantly more time on the practice field than game day stadiums, the team is taking a proactive approach to injury prevention while enhancing athletic performance. Brock PowerBase is currently installed for the San Francisco 49ers, at Gillette Stadium, home of the NFL's New England Patriots, the Arizona Cardinals and at numerous universities and schools such as the University of Maryland, Boston College, Boise State, UCLA, Georgia Tech and Stanford. "UBU Sports, specializing in ground gear for athletes, is proud to have completed this installation for the Houston Texans utilizing Brock Power Base, " said UBU President and CEO Mark Nicholls. "As an industry leader, UBU Sports often has the opportunity to work with high profile clients and professional sports franchises that demand optimum performance and maximum player safety from their synthetic turf system. Utilizing the Brock Power Base allowed UBU Sports to fulfill the unique needs of this prestigious NFL team." Recognizing that athletes tend to experience brain injuries in one of four impact areas - head-to-head, head-to-body, head-to-ball and head-to-surface, Brock tries to reduce concussions by focusing on safer playing surfaces. Research firm BioMechanica, LLC studied the estimated risk of head injury on synthetic turf surfaces with Brock underlayment and found the product reduces G-max, which the lab tests indicated should reduce the risk and severity of concussion; provides the same playability as a pristine natural grass field and mitigates field hardening over time. In evaluating Head Injury Criteria (HIC), also known as critical fall height, Sports Labs LLC found that Brock PowerBase offered significant improvement in HIC when compared to a turf field that featured a stone base. Based in Houston, Texas, the Texans are a member of the South Division of the American Football Conference (AFC) in the National Football League (NFL). The Texans joined the NFL in 2002 as an expansion team after Houston's previous franchise, the Houston Oilers, moved to Nashville, Tennessee. The Texans emerged as champions of the AFC South in 2011 and 2012. UBU Sports is a leading brand of synthetic turf surfaces for use in a variety of sporting events, including football, baseball, field hockey, soccer, rugby and lacrosse. UBU's fields are currently employed by teams ranging from professional franchises (e.g. New Orleans Saints, Minnesota Vikings, Cincinnati Bengals, Pittsburgh Steelers, Arizona Cardinals, Houston Texans, New York Giants and New York Jets), collegiate and major indoor arena leagues to local high schools and municipalities. UBU Sports incorporates science and technology into each surface they provide, creating the ultimate ground gear for athletes. About Brock InternationalBrock International is the leader in performance base systems for synthetic turf. With over 25 million square feet of Brock Performance Base in play underneath athletic fields worldwide, the company engineers the best, safest and most sustainable playing surfaces in the world for athletes at all levels. Brock is an Official Education Partner of The Sports Legacy Institute, a Boston-based non-profit organization founded to advance the study, treatment, and prevention of brain trauma in athletes and other at-risk groups. In October 2011, Brock became the first company in the industry to have a Cradle to Cradle Certification CM for its combined drainage and shock pad product. Visit www.brock-international.com to learn more.
Source: Massachusetts Interscholastic Athletic Association
FRANKLIN, Mass. – The Massachusetts Interscholastic Athletic Association (MIAA) announced today a new initiative to help raise awareness and better educate soccer players, parents, coaches and trainers on concussion injuries and proper treatment.
In partnership with INARIA, a designer and manufacturer of soccer uniforms, apparel and equipment based in Exeter, N.H., and ThinkTaylor, a foundation driven and dedicated to changing the culture in the world of concussions, the MIAA will promote concussion awareness with special in-game features at high school varsity games across the state during the week of September 21.
“The MIAA is pleased to join ThinkTaylor and Inaria in launching this groundbreaking program designed to promote concussion awareness and safety,” said Bill Gaine, Executive Director of the MIAA. “The MIAA is committed to the safety and welfare of our student-athletes across the Commonwealth, and our ThinkTaylor/MIAA Concussion Awareness Week underscores that commitment. We can’t wait to see the soccer fields of Massachusetts painted orange for Concussion Awareness Week, and we look forward to taking the #TTpledge.”
Through its partnership with INARIA and ThinkTaylor, the MIAA’s week-long concussion awareness campaign will feature INARIA ThinkTaylor orange soccer balls, wrist bands, scarves, concussion awareness (#TTpledge) bag tags for players and much more at MIAA boy’s and girl’s high school varsity games beginning September 21. The orange ThinkTaylor-branded INARIA soccer balls will be used for games and the other items will be provided to players, coaches, parents and other fans at fields around the state during this concussion awareness week.
“When our youth and parents are more educated (about concussions), their decisions will reflect that, and that is our main objective here at ThinkTaylor,” said ThinkTaylor’s founder, former New England Revolution/U.S. National Soccer Team star and current ESPN lead soccer analyst Taylor Twellman. “Concussion Awareness Week is an idea that we’ve had since the moment ThinkTaylor was started, and I can’t tell you how proud I am that it starts here in Massachusetts. There’s no doubt in my mind that it will spread beyond Massachusetts and beyond the sport of soccer, and we can’t wait to truly make a difference in the world of traumatic brain injuries.”
The ThinkTaylor/MIAA Pledge, promoted through social media as #TTPledge, will encourage students to better understand this injury, take it seriously and understand that on occasion a concussion can require time away from competition.
“We at INARIA feel privileged to partner with ThinkTaylor and the MIAA in this truly meaningful and impactful initiative,” said INARIA Marketing Director Ted Priestly. “Knowing well the lengths to which ThinkTaylor and the MIAA have gone to promote concussion awareness, recognition and education, we are pleased to play our part in advancing this noble cause, raising concussion awareness through INARIA products.”
Schools and athletic directors will receive the orange INARIA ThinkTaylor soccer balls, wrist bands and other items in early September. In addition, the INARIA – ThinkTaylor/MIAA Challenge will reward the high school that exhibits the most ‘Orange Awareness’ and spirit on social media (using the hashtag #InariaTTChallenge) with a set of custom uniforms for both boys’ and girls’ varsity soccer teams.
“That just adds to the fun,” added Priestly.
THINKTAYLOR/MIAA CONCUSSION AWARENESS WEEK SPONSORS
Digital Federal Credit Union
FOX25 News (official media partner)
Bag Tags, Inc.
Mercedes Benz of Burlington
Rick Bern Photography
ABOUT THE MIAA
The mission of the Massachusetts Interscholastic Athletic Association is to serve member schools and the maximum number of their students by providing leadership and support for the conduct of interscholastic athletics which enriches the educational experiences of all participants. The MIAA promotes interschool athletics that provide lifelong and life quality learning experiences to students while enhancing their achievement of educational goals.
ABOUT THINK TAYLOR
ThinkTaylor was founded by former Major League Soccer all-star and current ESPN Lead Soccer Analyst, Taylor Twellman. Twellman retired from professional soccer in 2010, due to complications from multiple concussions. In 2008, Taylor suffered a concussion that many believe ended his storied career and as Twellman later realized, this brain injury was far more than a career-ending injury; rather, it was a life-changing event. ThinkTaylor is driven and dedicated to changing the culture in the world of concussions. As a leader in the social change for concussion safety, ThinkTaylor’s positive message emphasizing awareness, recognition, education and putting the health of kids first helps create positive social change and in return a safer, healthier and smarter environment. ThinkTaylor is a 501(c)3 non-profit organization. More information can be found at thinktaylor.org
INARIA designs and manufactures a full-line of team sports and active apparel, including pro-style jerseys, practice jerseys, socks, warm-up suits and training apparel. The company offers full finishing, embellishment and unique customization services at its Canadian headquarters. By providing superior quality, value and quick turnaround time, the company’s goal is to continue to develop strong relationships with its customers and loyal sports enthusiasts. Performance Sports Group Ltd., the parent company of INARIA, is a publically-traded company on the New York Stock Exchange and the Toronto Stock Exchange whose affiliates market products under the BAUER, MISSION, MAVERIK, CASCADE, INARIA, COMBAT and EASTON brand names. Performance Sports Group is a member of the Russell 2000 and 3000 Indexes, as well as the S&P/Toronto Stock Exchange Composite Index. For more information about INARIA, visit the company’s website at www.inariausa.com.read more
Results Show Clients Want Professional Advice on Integrating Wearable Devices into Their Training Programs
SAN DIEGO, Sept. 3, 2015—Whether they are counting calories, tracking steps or monitoring sleep patterns, many consumers find measuring their progress and milestones an important part of their health and fitness routine. It’s no wonder wearable devices are becoming ubiquitous, both inside and outside the gym. According to the Consumer Electronics Association, estimated revenues from fitness and activity tracking devices, which include fitness activity bands, smartwatches and smart eyewear, will reach $5.1 billion in 2015.
Looking to better understand the impact of these hugely popular wearable devices, ACE partnered with Inov8 Health to conduct a survey, which was distributed to ACE’s network of 58,000 ACE Certified health and fitness professionals. The 22-question interactive online survey asked respondents to consider three key areas as they answered each question:
- · How can wearable activity devices positively impact your business?
- · How can these devices help your clients achieve and sustain success with their individual health and fitness goals?
- · In regard to your ability to most effectively deliver value through these devices to your clients, what gaps do you believe exist in the wearable devices, the mobile applications and the user experience, and the overall integration within the fitness industry?
Survey results showed that the majority of professionals are hearing questions from their clients about wearable activity devices, but do not always feel qualified or educated enough to answer them. Highlights of the survey results are:
- · 72 percent reported that their clients consistently ask for insight and feedback on such devices, most commonly related to making the purchase, device accuracy and if they’ll help them achieve their goals, but only 51 percent of professionals felt prepared to answer those questions
- · 75 percent of those who completed the survey said they would be interested in the capability to run fitness challenges with clients using wearable activity devices
- · 71 percent of respondents currently own a wearable activity device and 61 percent of those who do not yet own one are considering purchasing one
- · When asked what gaps exist with the wearable activity devices, the most common responses were “the inability to track all of my physical activity (strength training, recreational activities, etc.),” “accuracy” and “better consumer education on the use of devices (how to set up, how to use, etc.)”
What is missing from the data provided by wearable activity devices is accountability, which is why the fitness industry would be wise to embrace their use and develop a process through which the numbers can transform into programming and progression—and eventual goal attainment. For example, tracking a client’s step count and setting goals to increase those numbers—which the trainer can review during each session—can be a good starting point for helping a client achieve a more active lifestyle.
The key takeaway from the survey suggests that better education is needed to ensure clients and trainers are making the most of their investments in wearable technology.
“Wearable activity devices can monitor everything from steps taken and heart rate to calorie expenditure and sleep quality. However, it’s the trainer’s job to translate all of these data into a tangible action plan to drive sustainable lifestyle change,” said Cedric X. Bryant, Ph.D., Chief Science Officer at ACE.
Tom Futch, CEO at Inov8 Health added, “Health and fitness professionals can provide value to their clients when they are not in the gym by using the data to inspire and motivate them to stay active even when they are traveling or unable to have a training session.”
For more information read, “How Will Wearable Activity Devices Impact The Fitness Industry,” in the September issue of ProSource. The full study is available for download here.
The nonprofit organization American Council on Exercise (ACE) educates, certifies, and represents more than 58,000 fitness professionals, health coaches, and other allied health professionals. ACE advocates for a new intersection of fitness and healthcare, bringing the highly-qualified professionals ACE represents into the healthcare continuum so they can contribute to the national solution to physical inactivity and obesity. ACE is the largest certifier in its space and all four of its primary certification programs are accredited by the National Commission for Certifying Agencies (NCCA), the gold standard in the United States for accreditation of certifications that assess professional competence. ACE also plays an important public service role, conducting and providing scientific-based research and resources on safe and effective physical activity and sustainable behavior change. For more information, call 800-825-3636 or visit ACEfitness.org. AMERICAN COUNCIL ON EXERCISE, ACE and ACE logos are Registered Trademarks of the American Council on Exercise.
CHICAGO (Sept. 2, 2015) – The Official Court supplier of Eurobasket 2015, Connor Sports, has finished installing 5 custom-designed QuickLock portable basketball courts in arenas across Europe. Each court was custom designed and manufactured for EuroBasket in the United States and shipped to the arenas for installation.
“These courts capture the unique energy of this tournament, and they will be the perfect setting for this unparalleled basketball excitement,” said Turgey Demirel, FIBA Europe President.
For the first time in its history, EuroBasket will be held in four countries and five cities (Berlin, Germany; Zagreb, Croatia; Riga, Latvia; Montpellier, France; Lille, France). The success of this multi-country host model will be confirmed at the conclusion of the event, however by partnering with Connor Sports FIBA Europe has taken steps to ensure consistent play and tournament excitement.
“EuroBasket 2015 is a historic event as it is the first time ever that it is organized in four different countries. This concept is very demanding in terms of organizational issues but on the other hand it brings in a lot of excitement and benefits as, in effect, it creates four home teams,” said FIBA Executive Director-Europe Kamil Novak, “It is our duty to offer elements that somehow unify a tournament which is played in four different corners of Europe and we believe that the Connor Sports basketball courts achieve just that.”
The five custom QuickLock™ portable hardwood flooring systems will feature the colors of each host nation: Germany, Croatia, Latvia, and France. Each court is built so it can be shipped via a container across the Atlantic, be delivered on truck to the venue, offloaded and installed by venue staff.
"After playing on Connor Sports basketball courts in the 2014 FIBA World Cup, the organizers have set the highest standards for this year's EuroBasket. Not only do the courts provide the highest level of safety and performance, they can also be quickly assembled and disassembled by the arenas, making this type of event execution possible," explained Connor Sport Court International Vice-President Andrew Gettig.
For Photos and Video of the court visit: www.connorsports.com/eurobasket
About Connor Sports www.connorsports.com/
Connor Sports has been a FIBA Equipment & Venue Centre Partner since 1994 and the Official Technical Supplier of FIBA since 2013.read more
Baltimore, MD – Baltimore-based STX, LLC, a global sporting goods leader, today announced that it has signed a five-year agreement with the University of Virginia (UVA) to be the exclusive official equipment supplier of the school’s women’s lacrosse program.read more
LONDON, ON and SAN RAMON, Calif.: GoodLife Fitness, Canada’s largest fitness club chain, and 24 Hour Fitness, a leading health club industry pioneer, are joining forces to offer their members access to each other’s clubs when traveling in North America.
Beginning September 2, 2015, GoodLife Fitness and 24 Hour Fitness members will be able to use their memberships across borders with ease. GoodLife Fitness members will have access to more than 450 clubs in the 24 Hour Fitness® network when traveling or visiting the United States, and 24 Hour Fitness members will have access to 230+ GoodLife Fitness clubs when traveling or visiting in Canada.
“It is so important to be able to continue your health and fitness routine while you are traveling,” said David Patchell-Evans, GoodLife Fitness Founder & CEO, who himself travels more than 300,000 kilometers per year worldwide. “Whether you are traveling for work or for pleasure, there are incredible benefits to be achieved by maintaining your fitness routine in a comfortable and welcoming environment while you are away from home. The goal for this program is to ensure that GoodLife and 24 Hour Fitness members stay on track and feel welcome when they are away from home.”
Mark Smith, CEO of 24 Hour Fitness, said, “There are so many benefits to physical activity – from more energy to better sleep – that we’re pleased to make it even easier for members to do what makes the rest of life even better. We welcome GoodLife members who are traveling, and look forward to providing 24 Hour Fitness members with access to GoodLife clubs when they are visiting Canada.”
For more information about the GoodLife Fitness-24 Hour Fitness Reciprocal Access Program, please visit goodlifefitness.com or 24hourfitness.com.
About GoodLife Fitness
Proudly Canadian since 1979, GoodLife Fitness is the largest fitness club chain in Canada and the fourth largest overall in the world. With over 350 clubs from coast-to-coast, including GoodLife Fitness, Énergie Cardio, Fit4Less by GoodLife and ÉconoFitness Clubs, approximately 14,400 employees and more than 1.2 million Members, GoodLife is helping to transform the health and wellness of 1 in 30 Canadians every day.
About 24 Hour Fitness
Headquartered in San Ramon, Calif., 24 Hour Fitness is a leading health club industry pioneer, serving more than 4 million members in 450 clubs across the U.S. For more than 30 years, the company has been dedicated to helping members change their lives and reach their individual fitness goals. With convenient club locations, personal training services, popular group exercise classes and a variety of strength, cardio and functional training equipment, 24 Hour Fitness offers fitness solutions for everyone. Please visit 24hourfitness.com for more information and to find the club nearest you.
Venice, CA and Woodinville, WA (September 3, 2015) – Mad Dogg Athletics, Inc., creators of the Spinning® indoor cycling program and Spinner® line of bikes, and Precor®, a leading provider of personalized fitness solutions, today announced an exclusive worldwide distribution agreement under which Precor will assume all commercial Spinner® bike production for an entirely new line of commercial Spinner indoor cycling equipment.read more
DALLAS, Sept. 1, 2015 -- Fanwish today unveiled the first-ever, free mobile application that will change the way people win and participate in professional athlete and celebrity VIP experiences. The unveiling serves as the official launch of the brand's exclusive partnerships with the Dallas Cowboys, the Dallas Mavericks, and the Dallas Stars. While the company is featuring Dallas-based experiences at launch, future plans include additional US Markets followed by a global expansion to include music, entertainment and fashion-based experiences.
As part of the launch and professional team partnerships, Fanwish will create and deliver unique, one-of-a-kind experiences that focus on the characteristics and personalities of today's greatest sports stars and celebrities. The experiences will feature some of the most popular and recognizable athletes in the NFL, NBA, and NHL along with legends of the game, including, Tony Romo (Dallas Cowboys), Jason Witten (Dallas Cowboys), Jerry Jones (Dallas Cowboys Owner), Tim Tebow (Philadelphia Eagles), Drew Pearson (Retired NFL), Dirk Nowitzki (Dallas Mavericks), and Michael Irvin (Pro Football Hall of Fame), among others.
"Fanwish was created on the principle of giving fans the chance to live their dreams," said Rob Wechsler, Chairman of Fanwish. "Our partnerships with local Dallas franchise teams provide us with the unique opportunity to create individual experiences inspired by the athlete's personalities off the field. We want to give fans a chance to get up close and personal with their heroes and put them in situations they previously only dreamed about."
Featuring more than 50 professional athletes, Fanwish is set to change the way people participate in sports. The app is free to download, free to play and most importantly, free to win. The more fans participate and use the app, the more chances they will have to win. New experiences will be announced weekly and prizes will be awarded daily.
"When Rob (Wechsler) approached me about the idea behind Fanwish, I immediately wanted to be involved," said Tony Romo, Quarterback for the Dallas Cowboys. "Fanwish is all about giving the fans a unique experience they never thought possible; like everyone else, I have a Fanwish and believe this is where dreams will come true."
Visit www.fanwish.com for more information and follow us on Twitter @myfanwish.
Fanwish believes personal interactions with athletes and celebrities should be available to everyone. We want the world to experience what makes these talented people so special up close and personal at the best sporting events, concerts, and entertainment celebrations. Fanwish is brought to you by successful entrepreneurs, professional athletes, and prolific sports owners who share a common love: sports, entertainment and sharing experiences with their friends. We want to give fans once-in-a-lifetime opportunities to meet their heroes, sit front row or watch from backstage, and win the chance to be a VIP.