Source: Women's Tennis Association
The Women's Tennis Association (WTA) announced today that it made a donation of $25,000 to USANA Health Sciences' (NYSE: USNA) "Ace Out Hunger" program, a charity that raises money for some of the world's neediest children. All of the funds raised for "Ace Out Hunger" will go to Children's Hunger Fund, a global nonprofit organization fighting hunger in impoverished regions around the world.
In June 2011, USANA - one of WTA's longstanding and loyal partners - created "Ace Out Hunger" through which USANA donated $10 for every ace served at a WTA event starting with Wimbledon, through the end of the 2011 season. More than 3,500 aces have been hit by WTA players at tournaments to date.
"The WTA players applaud all of USANA's efforts and support Children's Hunger Fund, an organization extremely effective at distributing funds and supplies to some of the world's neediest children. We are glad to be able to make a contribution to assist in the fight to rule out hunger," said Stacey Allaster, Chairman and CEO of the WTA.
"We are thrilled that the WTA has joined us in supporting and raising awareness for this very worthy cause," says Dan Macuga, USANA vice president of marketing, public relations and social media. "It's been a great experience partnering with the WTA, an organization that, like USANA, truly values philanthropy."
USANA, a leading global vitamin and health supplement manufacturer, is one of WTA's leading partners and serves as its Official Health Supplement Supplier. USANA renewed and significantly upgraded its three-year partnership with the WTA in January 2011. Core elements of the WTA-USANA partnership include a global advertising campaign; significant marketing, digital and social media activation benefits; sponsorship of seven WTA events across all regions of the world; a player ambassador program that includes direct endorsements from an international roster of great players including Kim Clijsters, Samantha Stosur, Zheng Jie, Melanie Oudin, Liezel Huber, and Aleksandra Wozniak; and sponsorship of the WTA's Chinese Tennis Festivals in Beijing, Shanghai, Chengdu and Guangzhou.
Over time, USANA has donated more than $8 million in nutritional products and monetary contributions to help Children's Hunger Fund care for needy children around the globe. The support of USANA has enabled the highly efficient charity to provide daily nutritional supplements to several thousand malnourished children.