RECENT ARTICLES
  • Opinion: Is LeBron James Really Worth $1B to Nike?

    by Kent Condon May 2016

    Even in a country that has become inured to ridiculous, exorbitant salaries and endorsement deals for athletes, this one is over the top. Nike is betting heavily that James will cause you to want to wear the Swoosh, but does that old formula still work?

  • Falcons to Sell Concessions for Less in New Stadium

    by Tim Tucker; Staff May 2016

    The Atlanta Falcons will seek to alleviate one of the biggest gripes of sports fans everywhere -- overpriced stadium food -- with a plan unveiled Monday for their new downtown stadium.

  • Why Community Colleges Want Live Mascots

    by Bob Susnjara bsusnjara@dailyherald.com May 2016

    While mascots played by students are common at four-year universities, they are hit and miss at the local two-year colleges.

  • Opinion: Anthem Should Be Heard, Not Sponsored

    by Phil Mushnick May 2016

    Of all the greed-ugly, greed-obscene attachments that have accompanied the Yankees since new, greed-empty, buzz-denuded Yankee Stadium opened seven years ago, the worst now is heard on Yankees radio just before games begin.

  • Opinion: Premier League Reflects Future of Jersey Ads

    by Doug Robinson May 2016

    For now, the plan is to allow a 2½-inch x 2½-inch space for an advertiser's name on the front of NBA jerseys, beginning with the 2017-18 season and continuing for three seasons.

  • Product Spotlight: Gymnasium Components

    by AB Staff May 2016

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • C-USA Commissioner Looks to Navigate TV Landscape

    by Harry Minium May 2016

    Conference USA’s football and basketball TV profile will kick up a notch in 2016-17, commissioner Judy MacLeod told the Norfolk Sports Club on Monday. “The TV exposure,” she said, “will be fantastic.” But the money won’t, and she acknowledged that remains a vexing problem for C-USA and other mid-major leagues.

  • High Schools See Value in Gym Video Boards

    by Paul Steinbach April 2016

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • Naming Rights of Youth Sports Center Up for Sale

    by Larry Zelisko April 2016

    Naming for the Abilene Youth Sports Authority' youth sports complex rights range from $2 million for the entire complex for 30 years to $250,000 to name one of the four courts for 10 years to $125,000 for the concession stand for 10 years.

  • Baseball Executive Vern Stenman Redefining Success Through Renovation

    by AB Staff April 2016

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.