RECENT ARTICLES
  • Tennessee Athletics Bring Millions in Economic Impact

    by Dustin Dopirak June 2016

    Tennessee’s athletic department generates $618 million per year in economic impact on Knox County and $464 million of economic impact on the state of Tennessee, according to a study commissioned by UT. The study, conducted by the Pittsburgh-based consulting firm Tripp Umbach, also found that the athletic department has an employment impact of 6,500 jobs in Knox County and 4,456 jobs in the state of Tennessee. The study, which cost the athletic department $72,000, was a nine-month project that began in September of 2015. Tripp Umbach collected data that included financial expenditures, employment numbers from the athletic department and visitor and fan spending connected to UT athletics events to determine economic and employment impact.

  • Sports Authority Wants Out of Sponsorship Deals

    by Colorado Springs Gazette June 2016

    Bankrupt Sports Authority wants to shed its sponsorship agreements with nine professional sports teams -- including the Denver Broncos and the Colorado Rockies.

  • Product Spotlight: Gymnasium Components

    by AB Staff May 2016

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • High Schools See Value in Gym Video Boards

    by Paul Steinbach April 2016

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • Baseball Executive Vern Stenman Redefining Success Through Renovation

    by AB Staff April 2016

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • Adjusting Market Expectations Amid Falling Gas Prices

    by Rob Bishop April 2016

    This article appeared in the April issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • NBA Could Approve Jersey Ads for 2017-'18 Season

    by Jason Scott April 2016

    A vote among NBA owners scheduled to take place this week may allow for advertisements on NBA jerseys, according to ESPN.

  • AB Show Video Series: Apex Resistance and Conditioning

    by AB Editors March 2016

    The Athletic Business Show is a great place for companies to show off innovative products to qualified buyers. Adrian Cornish, co-founder of Apex Resistance and Conditioning talks to us about their new "wearable gym" product.

  • Kings Pull Potentially Racist T-Shirt Before Game

    by Takara Scott-Johnston February 2016

    The Sacramento Kings’ Monday night game against the Milwaukee Bucks got off to a rough start. Approximately 90 minutes before tip off a t-shirt giveaway was canceled -- after the shirts had been placed on every seat in the facility.

  • High School’s First Black Court to Debut This Weekend

    by Emily Attwood January 2016

    Our article on basketball court branding in the November/December issue of Athletic Business felt all too familiar to Steve Denny, director of athletics at The Master's Academy Orlando, Fla. Many of the details in the article, from brand aesthetics to marketing potential and application techniques had been discussed by the athletic department at great length over the last few months. And this weekend, Masters Academy is unveiling its latest branding tool, a completely black hardwood court.