• Vinyl Wall Art Aids Cal State Fullerton's Facility Branding

    by MIRIN FADER Staff writer, The Orange County Register September 2014

    Titan Stadium, home to the men's and women's soccer teams, has a new look this season. Vinyl wall art was added to the auxiliary locker room building at the south end of the stadium.

  • Opinion: MLS Undermining Its Southern California Profile

    by Nick Green September 2014

    Just when it appears Maor League Soccer marketing mavens couldn't get any more obtuse when it comes to the Southern California marketplace and selling the sport in general, along comes a confounding series of statements over the last seven days that suggest otherwise. First up last week: an updated league logo.

  • Playoff Structure Puts Financial Pressure on FCS Schools

    by MARK EMMERT Staff Writer September 2014

    The advent of college football's playoff system means big paydays are getting harder to find for small Division I programs, some of which have earned up to $1 million for traveling to play powerhouses such as Auburn and Michigan in recent years.

  • UMaine Drops Hockey Prices Amid Attendance Decline

    by Larry Mahoney BDN Staff September 2014

    The University of Maine has lowered its season ticket prices and has cut the prices on single-game seats for 12 of its 21 home games this season in an attempt to increase attendance at Alfond Arena.

  • Anheuser-Busch, Other Sponsors, Condemn NFL Inaction

    by Nancy Armour September 2014

    Now the NFL has real trouble on its hands. Fed up with the league's woeful inconsistencies on domestic violence and its belligerent insistence on protecting misbehaving players, Anheuser-Busch took the NFL to task Tuesday. No, it didn't say it was pulling its $1.2 billion, six-year contract -- yet. But it doesn't take a marketing genius to see what's down the road if the NFL doesn't get its act together -- and fast.

  • Dayton's Elite Eight Run Brings Season-Ticket Sales Spike

    by David Jablonski September 2014

    New season-ticket holders bought their tickets without knowing the schedule or where their seats would be located.

  • Amid Crises, NFL Intent on Growing Female Fan Base

    by Brent Schrotenboer, @Schrotenboer, USA TODAY Sports September 2014

    Women are a huge part of the league's goal to grow revenues, from about $10 billion now to $25 billion by 2027.

  • Va. Beach Business Leaders Endorse 18,000-Seat Arena

    by Super User September 2014

    Rather than footing the bill to the city, developer United States Management has skin in the game, making a $200 million bet with its own money.

  • State OKs Colorado Springs' Regional Tourism Project

    by MEGAN SCHRADER September 2014

    The project includes construction of a downtown Olympic museum and adjacent sports and events arena, a sports medicine clinic at the University of Colorado at Colorado Springs and a visitor's center at the U.S. Air Force Academy.

  • High School Keeps Arab Moniker; Mascot to Get Makeover

    by Gabriel Rizk September 2014

    Coachella Valley High's longtime Arab mascot was conspicuously absent from Friday's home football season opener, and while the caricature of his scowling, hook-nosed visage is still prominently visible on walls, floors and signage on the region's oldest public high school campus, the sideline scrubbing is likely just the first step in an image makeover for the character.