RECENT ARTICLES
  • Six Tips to Improve Your Time Management Skills

    by Stuart Goldman September 2016

    How do you pare a 60-minute presentation down to 5? This was the dilemma AB Show guest speaker Paul Wesselmann faced one snowy February day several years ago in Wisconsin.

  • AB Reader Perspective: How Would You Spend $100,000?

    by AB Staff September 2016

    This article appeared in the September issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • AB Reader Perspective: What aspect of your job would you outsource?

    by AB Staff September 2016

    AB wants to know what resources are most valuable to professionals in athletics, fitness and recreation! Tell us, if you could outsource one aspect of your job, what would it be and why?

    Your answer may appear in an upcoming issue of Athletic Business!


    Create your own user feedback survey

    Previously on AB Reader Perspective:

    What New Year's resolution would you like to see your organization make?

    What will define a state-of-the-art facility in 20 years?

    What tactics do you use to motivate employees?

  • Developing Your Social Media Strategy

    by Stuart Goldman September 2016

    So your organization is on Facebook and Twitter. You occasionally post class schedules and updates, maybe a photo or two from an event. Now what? It depends on the company and their audience, says AB Show guest speaker Jane Bahneman, the co-founder of Blue Nectar Yoga Studio in Falls Church, Va., and the founder of Jane Bahneman Consulting. It's no longer enough to have a social media presence; organizations need to have a strategy for how they are going to use it, a concept that can be overwhelming for some.

  • Preventing Water-Borne Illnesses

    by Stuart Goldman August 2016

    This summer, health agencies in two states reported outbreaks caused by cryptosporidium, a microscopic parasite that can have an enormous impact on the safety of recreational aquatic facilities. The Maricopa County (Ariz.) Department of Public Health investigated at least 19 reported cases of cryptosporidiosis in the Phoenix area, and the Wake County (N.C.) Public Health Division confirmed 29 cases of the parasite, which causes diarrheal illness in victims.

  • How to Improve Your Multi-Generation Team

    by Stuart Goldman August 2016

    The millennial generation has come of age. According to statistics from the Pew Research Center, millennials (adults ages 18 to 34 in 2015) surpassed Generation X (ages 35 to 50) last year as the largest generation in the U.S. labor force. This year, millennials overtook baby boomers (ages 51-69) as America's largest generation.

    As baby boomers retire from the workforce and millennials enjoy a greater majority, it's crucial to understand how that shift affects the wants and needs of an organization's employees. Relationship development consultant and AB Show speaker Lori Hoffner keeps a close eye on trends in the workforce as they relate to the three main generations, as well as the silent, or traditional, generation (ages 70-87).

  • Creating New Fitness Club Revenue Streams

    by Stuart Goldman August 2016

    Most fitness club owners and operators know the lifeblood of their business depends on monthly membership dues. But what are the best ways for them to generate additional revenue?

    AB Show guest speaker Trina Gray experimented with a strongman competition for her members eight years ago, but her idea didn’t pull its weight. Gray, the owner of the multipurpose Bay Athletic Club and Bay Urban Fitness group training studio in Alpena, Mich., found out that her core base of working parents had no interest in pulling a semi trailer.

  • Physician's Research Prescribes Investment in Parks

    by Paul Steinbach August 2016

    This article appeared in the July/August issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • The Power of Mindful Leadership

    by Stuart Goldman August 2016

    Leadership in a traditional business structure usually comes from the top down. It starts with the CEO, who impresses the company vision onto other C-suite executives, who pass it down to the rest of the employees.

  • AB Reader Perspectives: Professional Misconceptions

    by Emily Attwood August 2016

    AB wants to know what you wish people understood better about your job..

    Your answer may appear in an upcoming issue of Athletic Business!

    Create your own user feedback survey