RECENT ARTICLES
  • How to Improve Your Multi-Generation Team

    by Stuart Goldman August 2016

    The millennial generation has come of age. According to statistics from the Pew Research Center, millennials (adults ages 18 to 34 in 2015) surpassed Generation X (ages 35 to 50) last year as the largest generation in the U.S. labor force. This year, millennials overtook baby boomers (ages 51-69) as America's largest generation.

    As baby boomers retire from the workforce and millennials enjoy a greater majority, it's crucial to understand how that shift affects the wants and needs of an organization's employees. Relationship development consultant and AB Show speaker Lori Hoffner keeps a close eye on trends in the workforce as they relate to the three main generations, as well as the silent, or traditional, generation (ages 70-87).

  • Creating New Fitness Club Revenue Streams

    by Stuart Goldman August 2016

    Most fitness club owners and operators know the lifeblood of their business depends on monthly membership dues. But what are the best ways for them to generate additional revenue?

    AB Show guest speaker Trina Gray experimented with a strongman competition for her members eight years ago, but her idea didn’t pull its weight. Gray, the owner of the multipurpose Bay Athletic Club and Bay Urban Fitness group training studio in Alpena, Mich., found out that her core base of working parents had no interest in pulling a semi trailer.

  • Physician's Research Prescribes Investment in Parks

    by Paul Steinbach August 2016

    This article appeared in the July/August issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • The Power of Mindful Leadership

    by Stuart Goldman August 2016

    Leadership in a traditional business structure usually comes from the top down. It starts with the CEO, who impresses the company vision onto other C-suite executives, who pass it down to the rest of the employees.

  • AB Reader Perspectives: Professional Misconceptions

    by Emily Attwood August 2016

    AB wants to know what you wish people understood better about your job..

    Your answer may appear in an upcoming issue of Athletic Business!

    Create your own user feedback survey

  • Is a Rec Center Project in Your Future?

    by Stuart Goldman August 2016

    Building or renovating a recreation center can be a daunting task, especially for the rec center director who is still relatively new to the profession.

  • Top Trends From a Fitness Guru

    by Stuart Goldman August 2016

    This article appeared in the September 2016 issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • AB Reader Perspective: How do you maintain balance between your personal and professional lives?

    by AB Staff August 2016

    This article appeared in the July/August issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • Letter from the Editor: Eat Your Veggies

    by Emily Attwood July 2016

    This article appeared in the July/August issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.

  • Edmonton City Architect Bélanger Talks Canadian Design

    by Paul Steinbach June 2016

    This article appeared in the June issue of Athletic Business. Athletic Business is a free magazine for professionals in the athletic, fitness and recreation industry. Click here to subscribe.