Esports represents a huge opportunity for athletics and recreation programs, but industry professionals may still be unsure about how to approach the esports phenomenon. On this episode of The Athletic Business Podcast, we speak with Lee Sterrett, associate principal with Perkins and Will, who gave a talk on esports at the recent AB Show.
In this conversation, we define esports, discuss what makes it an attractive program, break down basic facility needs, and attempt to demystify esports as a concept so you can better determine whether deploying esports may be right for your program.
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