Leading Fitness Franchise Closes Out Q1 with Brand Summit, On Track to Double Open Unit Count by Year-End
NASHVILLE — D1 Training — a leading fitness concept utilizing the five core tenets of athletic-based training to help people of all ages achieve their sport and fitness goals — has announced at its annual summit the significant achievements throughout the first quarter of 2019. Building on a momentous 2018 where the brand signed 58 franchise agreements, increased year-over-year sales by 9.8 percent and trained over 100,000 scholastic athletes, 2019 is projected to be even stronger with the addition of 20 new locations slated to open by year-end.
Last year marked a significant year in partnership development for D1 Training as it became the official partner with USA Powerlifting — the leading powerlifting organization in the United States. The news of the brand’s rapid growth also landed itself a spot-on Entrepreneur’s “Top 10 Franchise Categories for 2019” in addition to being recognized as a “Top 10 Brand” during the Franchise Consulting Company (FCC) 2018 summer conference and “Top 5 Brand” during the FCC 2018 winter conference. Riding this wave of success, the brand aims to sign 88 new agreements during the remainder of the year by breaking into new markets such as California, Florida, Illinois, New Jersey, New York and Texas.
“D1 Training’s explosive growth indicates that our journey to dominate the nation as the premier athletic training facility for athletes who are looking to achieve optimal fitness is just the beginning,” said Michael Abramson, President of D1 Training. “As a brand that has only offered our franchise opportunity for three years, our growth is remarkable as we are now expanding nationwide. Of course, we have to credit the passion instilled in our franchisees. They, along with our line-up of professional athlete partners, have been the driving force behind these achievements.”
D1 Training’s 2019 goals remain focused on “thriving together” while also putting a focus on scholastic fitness as the youth sports industry continues to grow from a $15 billion-dollar industry to $21 billion by 2020. Most importantly, the brand is determined to continue to build an unmatched, overall brand experience by cultivating genuine, trusting and positive relationships with its members — in and outside of its facilities.The goal is simple: to continue to train athletes who are dedicated to their sport or their fitness goals, regardless of age.
All D1 Training locations offer five age-based programs including Rookie (ages 7-11), Developmental (ages 12-14), Prep (ages 15-18), Boot Camp (adults), and Strength Training (adults). Each fitness program is based on the five athletic-based tenets: dynamic warm-up, performance guide, strength program, core and conditioning, and cool down. Outside of group workouts, D1 Training offers one-on-one training with world-class coaches.
Today, D1 Training is seeking qualified, community-minded franchisees with a passion for the fitness industry to continue its growth through single and multi-unit franchise deals.
For more information on D1 Training and franchise opportunities, please visit www.d1franchise.com.
About D1 Training
Founded in 2001 by former NFL player Will Bartholomew, D1 Training is a national fitness concept providing programs for all ages that are based on the five basic tenets of athletic-based training to achieve sport and fitness goals. Based in Nashville the brand began franchising in 2016 and has more than 30 locations currently open across 24 states and anticipates more than 75 locations operating by 2019. Named a Top 30 Gym in America by Men’s Health, D1 Training has also received recognition by the NFL Players Association as well as being endorsed by the National Academy of Health Medicine. For more information surrounding D1 Training or its franchise opportunities, visit www.d1franchise.com.
