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- by Emily Attwood
- August 2015
Creative programming is key to counterbalancing the costs of operating a successful aquatics facility — even for college campuses like North Dakota State University, where the aquatics center's building and operation costs come out of student fees. Students who voted in 2013 to build the school's new aquatics center prioritized certain specialty programming — such as indoor scuba diving certification opportunities — as must-haves that made an increase in the cost of attendance worthwhile. Those looking for creative ways to broaden the classes, competitions and just-for-fun features that beckon patrons into an aquatics space will find many products aimed at expanding the patron base — as well as a few minor programming tweaks that can help appeal to a larger audience.read more