Orlando FL/Chattanooga, TN – The United States Tennis Association (USTA) is excited to announce a partnership with PlayCore, an industry-leading play and recreation company, with the aim of positively impacting local communities through innovative tennis hubs.
As part of the partnership, the two organizations will work together to explore ways to introduce and share the excitement of tennis with young children on the playground, while also collaborating on new and innovative ways to collaborate with communities and to bring tennis hubs across the country. Additionally, both organizations have committed to using their respective research and assessment tools to identify areas that could benefit from increased recreation opportunities with a goal of creating healthier, more active communities.
“Delivering tennis through Parks and Recreation is one of the most important factors in the growth of tennis in this country,” said Craig Morris, chief executive, Community Tennis, USTA. “Partnering with a company like PlayCore will allow us to bring the sport for a lifetime to communities across the country in an entirely new way.”Â
Lisa Moore, senior vice president of Corporate Strategic Services for PlayCore added, “We share a common mission and passion with USTA for both healthy communities and the power of parks and recreation, so we’re looking forward to aligning our research and leveraging our resources in new and exciting ways.”
The USTA is the national governing body for the sport of tennis in the U.S. and the leader in promoting and developing the growth of tennis at every level -- from local communities to the highest level of the professional game. A not-for-profit organization with more than 655,000 members, it invests 100% of its proceeds in growing the game. It owns and operates the US Open, one of the highest-attended annual sporting events in the world, and launched the US Open Series, linking nine summer WTA and ATP World Tour tournaments to the US Open. In addition, it owns approximately 90 Pro Circuit events throughout the U.S. and selects the teams for the Davis Cup, Billie Jean King Cup, Olympic and Paralympic Games. The USTA’s philanthropic entity, the USTA Foundation, provides grants and scholarships in addition to supporting tennis and education programs nationwide to benefit under-resourced youth through the National Junior Tennis & Learning (NJTL) network. For more information about the USTA, go to USTA.com or follow the official accounts on Facebook, Instagram, Twitter and TikTok.
PlayCore is a purpose-driven Company committed to building healthy communities around the world by advancing play and recreation. The company infuses scholarly learning, through its Center for Outreach, Research, and Education, into its comprehensive family of brands. PlayCore combines best-in-class educational programming with the most comprehensive portfolio of play and recreation products and services to create tailored environments that match the unique needs of each community served. Learn more at www.playcore.com or follow them on Facebook, Instagram, Twitter, YouTube, and LinkedIn.
