RECENT ARTICLES
  • 10 Things to Remember to Bring to AB Show 2018

    by AB Editors October 2018

    AB Show 2018 is right around the corner. You might not be packing your bags for New Orleans just yet, but here are the top ten things you'll need to remember for this year's show. Not signed up yet? You can do that here. The show runs from November 7-10. We hope to see you there!

  • MAC Commissioner's Outside-the-Box Approach

    by Rachel Lenzi October 2018

    In 10 years as MAC commissioner, Jon Steinbrecher has helped the conference extend its long-term football television deal with ESPN and increase its number of bowl ties.

  • AB Show Keynoter Randy Hetrick Talks TRX Success

    by Paul Steinbach June 2018

    It began by accident. Isolated from fitness equipment during a 1997 deployment, Navy SEAL Randy Hetrick rigged some martial arts belts he found packed with his gear into a makeshift workout tool — what would evolve over the following eight years, including a stint at Stanford Business School, into the suspension trainer at the core of fitness juggernaut TRX. AB senior editor Paul Steinbach asked Hetrick, who will deliver a keynote address titled "Lessons of a Frogman: Business Leadership I Learned as a SEAL" at AB Show 2018 this November in New Orleans, for a closer look at the surprises and successes that have turned his functional training equipment and education brand into a rapidly growing $60 million-a-year enterprise.

  • NBA Sponsorships Up 7.8% Over Previous Year

    by Andy Berg October 2017

    State Farm and Anheuser Busch are big fans of the NBA, so much so that they topped last year’s list of league sponsors.

  • Former Club Directors Arrested for Theft

    by Courtney Cameron February 2017

    On Friday, two former employees of the Mandeville, La., area Franco’s Athletic Club were arrested on charges of racketeering, theft, identity theft and money laundering.

  • Packers Unveil Plans for Titletown District Development

    by Jason Scott August 2015

    The Green Bay Packers and team president/CEO Mark Murphy unveiled plans Thursday for a new development called the Titletown District.

  • Seven Things to Know About ABC Keynote Speaker Shawn Achor and His Research on Happiness

    by Michael Gaio May 2015

    The Athletic Business Conference & Expo is proud to welcome New York Times best selling author, Harvard researcher and positive psychology expert Shawn Achor as our 2015 keynote speaker.

  • Athletic Business Cover Vote: June 2015

    by AB Staff April 2015

    The June issue of Athletic Business will be our 28th annual Architectural Showcase, featuring the best new facilities in athletics, fitness and recreation from around North America. With so many outstanding projects submitted, deciding which one to put on the cover is a difficult task. That's why we're asking for your help.

  • Indiana to Alter Controversial Law, NCAA Pleased

    by Michael Gaio April 2015

    With the men’s Final Four just two days away, one of the biggest story lines has had nothing to do with basketball. Instead, the spotlight has been on host-state Indiana and its controversial “religious freedom” law, which is being amended just one week after its introduction.

  • Architectural Showcase: A Video Tour

    by AB Staff February 2015

    See how Athletic Business's Architectural Showcase offers unmatched year-round exposure for new and recently renovated athletic, fitness and recreation facilities.