Texas High School Inks $2.5M Naming Rights Deal

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Prosper (Texas) High School has landed a naming rights partner for its new $53 million, 12,000-seat stadium.

The school district announced Friday that Dallas-based pediatric healthcare provider Childrenā€™s Health has inked a 10-year, $2.5 million deal for the naming rights to the stadium.

Childrenā€™s Health will pay $250,000 per year to the Prosper Independent School District.

As part of the agreement, Childrenā€™s Health doctors will be present on the sideline with Prosper athletic trainers during varsity football games.

Prosper will be the only high school in the state with a portable X-ray machine in the stadium and the first to have a sideline ER tent, according to NBCDFW

The deal also makes Childrenā€™s Health the official pediatric health care provider for the school district. 

Texas has seen its share of outsized naming rights deals for a number of extravagant stadiums. The Prosper deal follows a similar agreement forged between PlainsCapital Bank and Lubbock Independent School District. PlainsCapital has agreed to a $3 million deal over 10 years. Katy Independent School District and Academy Sports + Outdoors agreed to a 10-year deal for $2.5 million.

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