For every steal All-Star Boston Celtics point guard Rajon Rondo makes this season, Red Bull - via the energy drink manufacturer's new "Boston's Got Wings" fund - will donate $500 to Boston's Parks & Recreation department to help rejuvenate the city's outdoor basketball courts.
Rondo, during his four years in the NBA (all with the Celtics), has averaged 149 steals per season, and he racked up five steals in Boston's first two games this season. Rondo's initial 30 steals will generate $15,000 earmarked for the basketball courts at Malcolm X Park, considered to be a city icon. New courts will be considered in 30-steal intervals, to be determined by online voting. Program officials expect Rondo's steals to pour as much as $85,000 into community courts.
"Every steal will be a little bit sweeter this season," Rondo told ESPN Boston's Chris Forsberg.