NC Brands on the Acquisition Trail | Athletic Business

NC Brands on the Acquisition Trail

Norwalk, CT (June 19, 2017) NC Brands L.P. (manufacturer of Natural Chemistry®, SeaKlear®, and Red Leopard® products) has reached an agreement for it to acquire the assets of Coral Seas®, a division of Coral Chemical Company. Subject to due diligence and the parties entering into a formal purchase agreement, the acquisition is targeted to close around the end of June.  This acquisition follows NC Brands L.P.’s acquisition of the assets of Red Leopard LLC in October 2015, HaloSource’s SeaKlear product line in May 2016 and Aqualus’s water soluble pouch technology in April 2017.

CEO Mark Munford believes adding products such as Green to Clean® and Yellow Out® to the NC Brands’ range is a perfect fit. Mark points out “Our companies have been working together for years as NC Brands and Coral Seas® products work as perfect partners.  In fact, many of our dealers promote the products together.  Like our Natural Chemistry and SeaKlear products, Green to Clean and Yellow Out are products you can rely on to do the job.  Within a few hours these products will transform a green pool to sparkling blue and NC Brands’ products will keep it that way.”

John Schueneman, President and CEO of Coral Chemical Company echoes Mark Munford’s words saying, “We couldn’t have found a better home for our products and know they will grow and flourish as part of the NC Brands sales structure.”  

Kate Thielscher, President of NC Brands adds, “Our Company has been growing strongly, organically and through acquisition.  We are delighted to add brands such as Green to Clean and Yellow Out, which are synergistic to our existing brands, without any overlap or cannibalization of business.  It is all incremental business that will flourish with our sales and distribution reach.”

NC Brands has been in business since the late 1980s when it pioneered the use of naturally based enzymes and phosphate removal in swimming pools and spas.  As a leader in specialty pool water care, NC Brands’ mission is to create, develop and deliver exceptional products to improve the swimming pool experience.  NC Brands is committed to providing cutting edge technology, leading the way in growth and innovation with high performance products.

About NC Brands L.P.

NC Brands (previously known as Natural Chemistry) has been in business since the late 1980’s when it pioneered the use of naturally based enzymes in swimming pools and spas.  As the leader in specialty pool care with the Natural Chemistry and SeaKlear lines, NC Brands’ mission is to create, develop and deliver exceptional products to improve the swimming pool experience.  The company is committed to providing cutting-edge technology and leading the way in innovation with high-performance products.

 

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