National Athletic Trainers' Association Wins 2017 Excel Award for Promotional Content from Association Media & Publishing

DALLAS, June 30, 2017 – NATA announced today it has been recognized by Association Media and Publishing (AM&P) with a 2017 Gold Excel Award in the Promotional Content: Integrated Mixed Media (Educational) category. The Excel Awards competition is the largest award program that exclusively recognizes excellence and leadership in nonprofit association media, publishing, marketing and communications. This year’s competition received more than 800 entries across many categories, including magazine, journal, newsletter and newspaper. 

“We are honored to receive this award and appreciate AM&P for recognizing our public awareness campaign – At Your Own Risk,” said NATA President Scott Sailor EdD, ATC. “This initiative is designed to educate and equip the public to advocate for a safer approach to sports. Athletic trainers cover the full spectrum of care – from prevention to rehabilitation. At Your Own Risk provides comprehensive information and resources to educate parents, administrators and student athletes on how to reduce risk during sports activities.”

“We are excited to honor outstanding work in the association media and publishing industry this year. These awards showcase the organizations that are producing innovative work in a rapidly changing world,” said AM&P Executive Director Meredith Taylor.

Entries for the Promotional Content: Integrated Mixed Media (Educational) category of the competition were judged from submissions of at least three different communication vehicles (e.g., print publication, social media, website, video or podcast) with a common message, mission or theme.

Randy Nanna, EXCEL Award Chair added, “Recognition by one's industry peers is a wonderful opportunity to showcase the talent and ingenuity within the association community.”

For more information on the Excel Awards, visit Excel Awards.

About NATA: National Athletic Trainers’ Association (NATA) – Health Care for Life & Sport

Athletic trainers are health care professionals who specialize in the prevention, diagnosis, treatment and rehabilitation of injuries and sport-related illnesses. They prevent and treat chronic musculoskeletal injuries from sports, physical and occupational activity, and provide immediate care for acute injuries. Athletic trainers offer a continuum of care that is unparalleled in health care. The National Athletic Trainers' Association represents and supports 44,000 members of the athletic training profession. Visit www.nata.org. At Your Own Risk is NATA’s public awareness campaign designed to educate, provide resources and equip the public to act and advocate for safety in work, life and sport. In an effort to provide comprehensive information, the association has launched a website that provides recommendations on keeping student athletes and communities active and employees safe on the job. Visit AtYourOwnRisk.org.