Source: Russell Athletic
Russell renews consumer focus; offers premium fleece and t-shirts
Bowling Green, Ky. (August 3, 2017) – Russell Athletic, a leading provider of sportswear apparel, announces a new partnership with S&S Activewear.
S&S Activewear, a national wholesaler of imprintable activewear, will launch a collection of Russell Athletic active apparel including its iconic Dri-Power Fleece beginning in August 2017. This collection includes fleece, tees, performance and sports shirts for men, women, and youth.
Matt Murphy, VP of Marketing for Russell Athletic, commented on the launch: “S&S Activewear has long been a leader in the imprintables industry and this partnership is a critical step in servicing the market,” said Murphy. “We’re excited about the opportunity to showcase our line through their extensive network and expanding access to the Russell Athletic brand.”
Through world class service and premium brand offerings, S&S Activewear gives customers an easy and convenient way of buying apparel for their school spirit, corporate or promotional needs.
“We are excited to add a classic American brand, like Russell Athletic, to our current line,” said Keith Shannon, Executive Vice President of Sales. “The quality and durability of their products paired with the richness of Russell Athletic’s history adds to our world class line up of apparel selection. We are looking forward to providing a brand that will help our customers reach new markets and provide more value to their customers.“
For more information and to view Russell products on S&S Activewear, visit http://www.ssactivewear.com/ps/russell_athletic.
S&S Activewear: http://www.ssactivewear.com/
About RUSSELL BRANDS, LLC
For more than 100 years, Russell Brands, LLC, has supplied America’s athletes and teams with the latest innovations to help them perform at their best and is a leading supplier of apparel and team uniforms at the high school, college and professional levels. Russell’s collegiate licensed products and athletic wear are broadly distributed and marketed through department stores, sports specialty stores, retail chains and college bookstores. For more information, please visit www.RussellAthletic.com, Facebook and Twitter.
About S&S Activewear
Founded in 1988, S&S Activewear is a national wholesaler to the imprintable apparel and uniform market, headquartered in Bolingbrook, IL. With over 60 brands from basic garments to fashion-forward styles, products include t-shirts, fleece, sport shirts, wovens, hats, bags, aprons, performance apparel and uniforms. The company has over 1.5 million square feet of warehouse space with locations in Bolingbrook, IL; Santa Fe Springs, CA; Robbinsville, NJ; and Olathe, KS. Additional information is available at www.ssactivewear.com or by calling 800-523-2155