Sidekick Becomes Official Equipment Provider and partner of Rose Bowl Stadium

Source: Sidekick

Patented turf installation machine is now exclusive supplier of facility’s field replacement projects   

CHICAGO (October 31st, 2017) — Sidekick USA, manufacturer of patented natural turf installation machines, announced today that it is the official equipment provider and partner of  Rose Bowl Stadium. The award-winning Sidekick machine - the only one of its kind available - is now the exclusive supplier of thick-cut sod installation services for field replacement projects deployed by the facility.

“This partnership goes far beyond turf replacements,” said Paul Carlson, CEO of Sidekick. “The Rose Bowl team truly understands the playability, safety and stability benefits of the Sidekick - and how it’s revolutionizing the industry. They’ve seen us evolve, so it’s exciting to know that they’ll be with us as we continue to grow and enter a new phase of the company.”

Through its patented design, the Sidekick is optimized to gently push thick-cut sod together during the installation process. The cut is typically about two inches thick, and 48 inches wide, and weighs 10 pounds per square foot. It's an advancement from the crude methods and tools, such as rakes, that were used by installation crews to join the sod rolls together, often resulting in exposed seams, which can pose an injury risk to athletes.   

It's been a night-and-day difference since integrating the Sidekick into our field replacement process,” said Will Schnell, head groundskeeper of the Rose Bowl Stadium.The Sidekick improves the overall quality  of the install, reduces cost and speeds up the install. It's one of the biggest innovations in turf field replacements since the introduction of big-roll sod.

Previously, crews of 10 or more would push and pull the sod together. This could cause rips and tears in the sod, or damage to the edge. These occurrences have been eliminated because the Sidekick doesn’t touch the grass.  

The Sidekick also speeds up the installation process considerably, freeing up field management teams to focus on other important areas of the install. Prior to the Sidekick, a full field replacement took about three days. Now, the entire process typically only takes one day with the Sidekick. After completion, the field can be ready to use the same day. This also allows for more activities - including sporting events and concerts - to take place.

For pricing and availability, contact Paul Carlson at


About Sidekick

Sidekick USA is the company behind the Sidekick, the award-winning machine that’s revolutionizing the thick-cut sod and sports turf industries. Our patented Sidekick was developed to help sports turf managers, turf contractors and ultimately, athletes. When natural grass on athletic fields gets worn down and needs to be replaced, turf managers often seek thick-cut sod for immediate results. Thick-cut sod can be up to four inches thick. It’s much heavier than regular sod, which greatly increases stability and playability.


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