Winnebago Industries Specialty Vehicles Division Announces Strategic Partnership with Experiential Marketing Agency STAR

SOURCE: Winnebago Industries

[MINNEAPOLIS, Minn. & FOREST CITY, Iowa - MAY 20, 2020] — As the nation begins to recover from the COVID-19 virus, marketing teams across the country have to get creative with their applications for community outreach. Experiential marketing applications that engage customers with unique brand experienceshave grown in popularity recently, but taking these concepts on the road can broaden brand reach and provide services to communities at large during this time. Building upon the success of their 2019 Viking’s Table food truck collaboration, Winnebago Industries’ Specialty Vehicle Division [NYSE: WGO] and the Minnesota based experiential marketing agency STARhave established a strategic partnership to offer mobile experiential marketing opportunities to a broader range of clients. The partnership will utilize Winnebago Industries’ Specialty Vehicle Division’s history of quality production on their Commercial Shell on a Winnebago RV platform and STAR’s experiential marketing expertise to enhance how clients look at mobile marketing. 

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