New Jersey Devils and Prudential Center Deploy New Software to Streamline Purchasing Experience at Arena

Clover Sport Prudential And Devils

Newark, N.J. (Jan. 31, 2024) — The New Jersey Devils and Prudential Center announced a multiyear partnership to utilize Clover® Sport, which combines leading point-of-sale hardware and software with robust back-office management tools, that will further enhance fan experiences and optimize food and beverage operations throughout Prudential Center.

The New Jersey Devils and Prudential Center will leverage Clover Sport as the venue’s fully integrated commerce operating system. The use of more than 300 Clover devices at concession stands throughout the arena, including cashless and touchless capabilities, will streamline the purchasing experience for fans attending Devils home games and other events. 

“We are excited to introduce Clover Sport at concession stands throughout Prudential Center,” said Sasha Puric, Chief Technology Officer, HBSE.“Improving our technology and creating a more convenient checkout experience for our fans is of top priority and Clover Sport will be one of the enablers to help us reach that goal.” 

“Today’s fans expect digital, mobile, and self-service purchasing options when attending a hockey game, a concert, or a show,” said Sandeep Bhanote, Vice President and General Manager, Clover Sport. “We’re proud to partner with Prudential Center, providing Devils fans more ways to pay and speeding checkout times so they can spend less time in line and more time watching their team on the ice.” 

Clover Sport enables arenas, stadiums and entertainment venues of all sizes to deliver next generation fan experiences and foodservice operations. By integrating point-of-sale hardware with specialized software and services, Clover Sport helps venues enable faster, more convenient purchasing experiences that seamlessly integrate with back-of-house operations. Fans enjoy shorter queue lines, while operators gain access to real-time data and reporting that can be leveraged to optimize operations and increase profitability. 

Prudential Center is one of more than 300 sports entertainment venues using Clover Sport to power stadium operations, including more than 50 major sporting venues in the U.S. 

About the New Jersey Devils

The New Jersey Devils are part of the 32-team National Hockey League, with teams throughout the United States and Canada. Established in 1982, they recently celebrated their 40th season in the Garden State. During that time, the team has won three Stanley Cup Championships: 1995, 2000 and 2003. Follow the Devils at NewJerseyDevils.com, on Facebook, X, and Instagram. The New Jersey Devils organization is a HBSE property. 

About Prudential Center

Prudential Center is the world-class sports and entertainment venue located in downtown Newark, New Jersey. Opened in October 2007 and recently celebrating its 15th year as a marquee destination, the state-of-the-art arena is the home of the National Hockey League’s (NHL) three-time Stanley Cup Champion New Jersey Devils, Seton Hall University’s NCAA Division I Men’s Basketball program, and more than 210 concerts, family shows and special events each year. Ranked in the Top 5 nationally by Pollstar, Billboard and Venues Today, Prudential Center is recognized as one of the premier venues in the United States, and hosts over 2 million guests annually. For more information about Prudential Center, visit https://www.prucenter.com/ and follow the arena on Facebook, X and Instagram @PruCenter. Prudential Center is a HBSE property.

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