Bison Renews Basketball Equipment Partnership With NFHS

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INDIANAPOLIS, Ind. (Feb. 22, 2024) — The National Federation of State High School Associations (NFHS) has announced a four-year corporate partnership renewal with Bison Inc., to remain the Official and Exclusive Basketball Equipment Partner of the NFHS.

The renewal of the partnership continues a longstanding relationship between the NFHS and Bison. In the mid-1990s, Bison was a part of the NFHS product licensing program through which the NFHS endorsed products for use in the high school marketplace.

“Bison has been a great partner to the NFHS for nearly three decades and we are proud to continue that relationship,” said NFHS CEO Dr. Karissa Niehoff. “It continually provides outstanding products and service to schools across the country.”

Headquartered in Lincoln, Nebraska, Bison has taken claim as one of the industry’s top suppliers of basketball equipment since 1985. Bison’s innovative basketball products include ceiling- and wall-suspended basketball systems, portable systems, breakaway goals, backboards, safety wall padding, DuraSkin® backboard padding and outdoor basketball systems.

“Bison has enjoyed its longstanding mutually beneficial partnership with NFHS and is proud of the impact we both play in high school students’ development as players and as citizens,” Nick Cusick, Bison’s founder and CEO, said.

In addition to basketball, Bison, Inc, has remained the Exclusive Soccer Goal Partner of the NFHS since 2021. For a full list of products, visit https://bisoninc.com.

About the National Federation of State High School Associations

The NFHS, based in Indianapolis, Indiana, is the national leadership organization for high school sports and performing arts activities. Since 1920, the NFHS has led the development of education-based interscholastic sports and performing arts activities that help students succeed in their lives. The NFHS sets direction for the future by building awareness and support, improving the participation experience, establishing consistent standards and rules for competition, and helping those who oversee high school sports and activities. The NFHS writes playing rules for 17 sports for boys and girls at the high school level. Through its 50 member state associations and the District of Columbia, the NFHS reaches more than 19,500 high schools and 12 million participants in high school activity programs, including more than 7.8 million in high school sports. As the recognized national authority on interscholastic activity programs, the NFHS conducts national meetings; sanctions interstate events; offers online publications and services for high school coaches and officials; sponsors professional organizations for high school coaches, officials, speech and debate coaches, and music adjudicators; offers online education courses for coaches, administrators, students, officials, performing arts educators, parents and others; and serves as a national information resource of interscholastic athletics and activities. For more information, visit the NFHS website at www.nfhs.org.

About Bison

Since 1985, athletic directors, coaches, facility administrators, and equipment managers have relied on the good sports at Bison to provide safe, durable, innovative and on-time products to fit their unique sports equipment needs. And, homeowners can rest assured that Bison’s leadership in institutional-quality equipment translates to providing the best equipment available for families as they grow and change. Initially known in the industry as a basketball equipment supplier, Bison has added a full line of volleyball equipment to its product lineup as well as goals for soccer, football, and many more sports, largely at the request of our loyal dealers nationwide. Whatever sport your heart desires, Bison strives to have A GOAL FOR EVERY GAME. Centrally located in Lincoln, Nebraska, Bison’s manufacturing and warehouse facility covers over 100,000 square feet. Most orders are shipped from available inventory as the warehouse is stocked with the products you need when you need them. In an era where a high percentage of sporting goods equipment is manufactured “offshore,” Bison continues to offer competitively-priced superior-quality safety-minded equipment that provides jobs to over 100 hardworking Americans. For details on the company, visit www.bisoninc.com.

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