Athletic Business’s 2017 Purchasing Behavior Survey

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Illustrations by Nicole Bell
Illustrations by Nicole Bell

The inaugural issue of Athletic Business — published under the name Athletics Purchasing and Facilities in April 1977 — was a buyers guide. Every year since then, Athletic Business has continued to assemble the leading purchasing resource for the athletics, fitness and recreation industries. This year, AB went a step further to provide not only the who and where, but the what and how much. We surveyed health clubs, military installations, high schools, colleges, YMCAs and other organizations large and small (386 in total) to learn about purchasing and budget trends.

Across the board, budgets for 2017 remain largely the same compared to 2016, with 31 percent reporting a budget increase. A closer look reveals that growth is being led by the recreation sector, with 39 percent of rec respondents reporting a budget increase, compared to just 5 percent of fitness organizations.

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