Portland Sea Dogs Launch Breastfeeding Support System for Fans

PORTLAND, Maine — Family-friendly fan experiences and family-forward benefits are a top priority for the Portland Sea Dogs, who are pleased to announce their partnership with pumpspotting — the only virtual breastfeeding support solution that connects parents with a non-judgmental digital community and certified lactation consultants to help them meet their baby-feeding goals. Thanks to the generous support of the Portland Sea Dogs, pumpspotting will be available to all Sea Dogs fans and employees at no cost, to bolster the Sea Dogs’ efforts to provide a welcoming and comfortable ballpark experience for all baby-feeding parents and their families.

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In 2022, Hadlock Field became the first sports facility in Maine to offer a designated private space for nursing caregivers. The "nursing nook" at Hadlock Field was provided by Tuff Shed and offers a private and comfortable area for nursing caregivers to nurture their children. Sea Dogs fans can download pumpspotting for free using a custom access code that will be posted around the ballpark. The app will guide them to the Tuff Shed nursing nook, and they can continue using the after they leave Hadlock Field to locate baby-feeding-friendly places, get in-app support from lactation consultants and connect to a non-judgemental community of parents at the same stage of life.

"The Sea Dogs strive to be a family ballpark and we support every step of parenthood," said Sea Dogs President and General Manager, Geoff Iacuessa. "We want to make sure our nursing caregivers feel welcome and comfortable at the park. pumpspotting enables us to provide best-in-class family benefits while elevating the breastfeeding accommodations we offer for all of our fans and employees. The resources available on the platform provide everything parents need to thrive on their baby-feeding journey, including 24x7 community support, expert advice and location-enabled crowd-sourced places to safely and comfortably nurse and pump, both in the park and across the globe.”

“Partnering with the Portland Sea Dogs – right here in our home state of Maine – and launching the pumpspotting solution in the ballpark on Mother’s Day is so meaningful to us! ” said pumpspotting Founder and CEO, Amy VanHaren. “Increasing access to private places to feed your baby, as well as frictionless support, is an effective way to help mothers breastfeed for as long as they want – in fact, 86% of our users reach their goals! This is an incredible step forward in a nation where 75% of mothers stop before making it through six months of breastfeeding. I’m thrilled to be able to reach more mothers, more families, and more babies in our shared state of Maine and beyond.”

About Portland Sea Dogs

The Portland Sea Dogs are the Double-A Eastern League affiliate of the Boston Red Sox. In 29 seasons the Sea Dogs have welcomed over 10 million fans to Hadlock Field in Portland, Maine. The Sea Dogs provide family-friendly entertainment while actively contributing to a vibrant and inclusive community. The Sea Dogs’ “Strike Out Cancer in Kids” program has raised over 5 million dollars for the Maine Children’s Cancer Program. While over 300 Sea Dogs players have gone on to play in the Major Leagues including some of today’s Red Sox stars such as Triston Casas and Rafael Devers. For more information on the Sea Dogs visit seadogs.com. Follow the Sea Dogs on Facebook, Twitter, and Instagram.

About pumpspotting

Pumpspotting is the complete baby-feeding support solution for parents and organizations. The comprehensive offering includes the pumpspotting platform, brand-exclusive experience for employees/fans/patients/students/shoppers, and community engagement that make it easy for companies to create baby-feeding-friendly cultures that improve feeding journeys, boost talent and retention strategies, and drive joy and deep engagement. While parents get continuous, feel-good support and expert guidance to help them confidently navigate feeding - at work, at home, and on the go. For more information, visit pumpspotting.com.

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