Global sports & entertainment point-of-sale provider MyVenue has deployed its POS solution, including two-way integration with Amazon’s Just Walk Out technology, across concessions at Lumen Field, home of the Seattle Seahawks.
Amazon’s Just Walk Out technology uses advanced AI, computer vision and sensors to automatically detect selected items, creating a virtual cart. Fans are charged when they exit, eliminating checkout lines and getting them back to the game faster.
MyVenue’s collaboration uniquely empowers the frictionless POS with loyalty and CRM functionality while centrally synchronizing menu and sales data, all in real-time, within the MyVenue solution.
Across Lumen Field, MyVenue has deployed 560 fixed & handheld POS devices, plus enabled in-seat ordering, for the venue that hosts more than 2 million guests annually across sports, trade shows, corporate events, and full-stadium concerts.
Designed to scale dynamically with event demands, MyVenue’s end-to-end platform delivers the operational agility Lumen Field needs to run smoothly.
"We chose MyVenue because they are driving POS innovation. Their venue-wide solution, two-way integration with Amazon’s Just Walk Out technology, and a single-source-of-truth back office gives us a level of control and efficiency that’s unmatched in the market. It’s helped simplify operations while elevating the fan experience, and that’s exactly what we look for in a technology partner." - Zach Hensley, vice president of operations and general manager at Lumen Field
