Satirical Video Targets NCAA Ahead of Vote on Calif. Bill

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Proponents of a California bill that would allow college student-athletes to profit from their name, image and likeness, are preparing for a Thursday vote by releasing a video Thursday that satirizes the NCAA’s existing amateur policies.

The video, created by the College Athlete Advocacy Initiative, features three fictional high school athletes on signing day. As they don apparel from their chosen schools, they state that they are happy to surrender their “name, likeness and image for the next four years.”

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