Beyond the Game: Lighting Trends Elevating the Sports Experience

Overview:

Today's sports facilities are expected to deliver more than a place to play. Join Musco and William Penn University for a discussion on the trends shaping sports venue lighting and the growing role of entertainment in creating memorable experiences for athletes, fans, and communities. From operational efficiency and sustainability to immersive game-day atmospheres, we'll explore how schools, colleges, and municipalities are leveraging integrated lighting, videoboards, and entertainment technologies to elevate the game-day experience, strengthen engagement, and maximize the value of their facilities.

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Thursday, October 15th at 1PM CT

Learning objectives:

• Key trends influencing sports lighting and entertainment investments across schools, colleges, and community facilities.
• How integrated lighting, videoboards, and entertainment technologies can elevate the game-day experience for athletes, spectators, and sponsors.
• Ways facilities can enhance fan engagement, strengthen community connections, and increase the versatility of their venues.
• Real-world insights from William Penn University on using lighting and entertainment solutions to support engagement, events, and community impact.

Speakers:

Grant Farris, Director of Athletics, William Penn University

Grant Farris serves as Director of Athletics at William Penn University, where he leads the university's athletic department and supports the success of its student-athletes, coaches, and programs. Since joining William Penn in 2022, he has held leadership roles in athletics and development. Before coming to WPU, Farris was a collegiate athlete at Rogers State University and gained experience in athletics operations, fundraising, and administration.

Chris Hailey, Market Development Manager

Chris has been with Musco since March 2018. After spending nearly four years as field sales representative in the Greater Los Angeles Area, where he provided innovative lighting solutions for projects ranging from hometown fields to high school and college stadiums, he transitioned to the role of sports marketing specialist. In that role, and as market development manager, he has developed an expert knowledge of industry trends, project funding, and cooperative contracts.

Doug Miller, Executive Director of USA Field Sales

Doug brings nearly 25 years of Musco sales experience and sports lighting expertise to his role as executive director of U.S. field sales. He oversees a team of local and regional sales representatives as they provide customers in every state with custom LED sports lighting solutions for projects ranging from Little League fields to high school athletic facilities to collegiate and professional venues.

About the sponsor:

For nearly 50 years, Musco has specialized in sports lighting and technology, with innovations in glare reduction and light control responsible to the needs of facility owners, players, fans, neighbors and the night sky. Musco’s TLC for LED® system, Show-Light® special effects technology, and Mini-Pitch System™ modular sports solution provide unmatched quality, performance, and reliability. Musco’s solutions are found at neighborhood schools, parks, and ballfields; professional stadiums and arenas; and major collegiate facilities, and the Olympic Games. Every Musco system is backed by a long-term parts and labor warranty, eliminating maintenance concerns and costs well into the future. Contact Musco at [email protected] or 800-825-6030.