Profitable Food Facilities

14026 Donart Drive

Poway, CA 92064

USA

Website:

https://www.profitablefood.com

Phone:(858) 748-7333

Fax:(858) 748-7370

NO RELISH An overview of health inspection reports has cast an unappealing light on concessions operations.

Report Paints Unappetizing Concessions Picture

Report paints unappetizing concessions picture.

Concessions 407

Concessions Operators Cater to Ticket-Holders' Refined Tastes

With menu items ranging from raw fish to fresh-carved beef, stadium concessions operators are catering to the more refined tastes of the average ticket-holder.Hot dogs and double cheeseburgers are still the park's big concessions sellers - this is cattle country, after all. But according to park owner Johnny Blevins, the inclusion of the $6.95 tuna sandwich on the menu during Splash Kingdom's inaugural 2006 season was a key reason daily average per-patron concessions sales topped the $4.50 mark - a full dollar better than preseason projections. On some days at the 2,000-bather-capacity, 10-acre park, concessions sales approached $6 a head. "Whether we sell a lot of tuna sandwiches or not, it brings our entire menu image up a notch," Blevins says. "It represents something different, something people are not expecting at a little water park. And it makes the $4.95 price on our double cheeseburger look like a giveaway."

Faster Food

New gadgets in the kitchen and at the checkout counter may yet hold the promise of keeping lines, and sales, moving briskly.

Consultants > Components > Concessions

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