Chick-fil-A Stand Closed for All But One Falcons Game

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It’s now the norm for professional stadiums to offer fans food options from franchised brands, and the new Mercedes-Benz Stadium in Atlanta is no different.

However, one concessions stand will be closed for all but one of the Atlanta Falcons’ eight home games the the stadium’s inaugural season in 2017. According to ESPN, Chick-fil-A will fly the MBS coop seven times — exercising its corporate policy of closing on Sundays and leaving fans only a Thursday night game between the Falcons and the New Orleans Saints on Dec. 7 to purchase the chain’s signature chicken sandwich. For the remaining games, the stand’s digital signage will promote stadium concessionaire Levy’s non-branded food and beverage items.

From AB: Concessions Contracts Capitalizing on Brand Loyalty

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