How Technology Companies are Working to Make Stadiums and Arenas Smarter

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The term “smart building” has been thrown around for years now, and today’s stadium and arena operators leverage sophisticated technologies to monitor everything from temperature and airflow to humidity and even occupancy density. But to what end? When it comes to building more intelligent athletics stadiums and arenas, the technology underpinning the endeavor is first and foremost aimed at ensuring the safety and comfort of fans and spectators.

“The experience is the strategy,” says Sam Girard, vice president of customer success for Johnson Controls, which has helped engineer the underlying smarts for modern arenas such as the Milwaukee Bucks’ Fiserv Forum, as well as the eight stadiums in Qatar that hosted the 2022 FIFA World Cup. For Girard, a building’s intelligence should be judged by how it meets the unique requirements for any given venue to create a great fan experience.

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