Source: Catapult Sports
Amateur athletes can now buy the GPS-enabled device to optimize performance, reduce injuries and compare performance data to pros at select b8ta locations across the U.S.
LOS ANGELES, Calif. – February 13, 2018 – Catapult Sports, the industry leader in elite sports performance analytics, today announces the debut of PlayerTek atb8ta, an immersive consumer experience tech retailer. PlayerTek, the most accurate GPS tracking system for amateur soccer players who want to transform their game, is initially available in b8ta’s Austin, Houston and Santa Monica locations, with additional locations to follow. This marks the first opportunity for U.S. consumers to experience PlayerTek live in stores and see how this groundbreaking technology, previously only available to elite soccer players, can change their game.
Aspirational players consistently work hard to compete at a higher level, but often don’t have access to the data and insights that help them get there. PlayerTek uses an advanced GPS and series of smart sensors to measure physical performance metrics, including distance, top speed, sprint distance and number of sprints, providing players with almost 2500 measurements every second to track their every move and provide a full picture of their game.
PLAYERTEK enables individuals to measure their physical performance against their teammates, so there’s data-backed answers to questions like who runs the fastest or the farthest. The device leverages Catapult’s relationships with world-class and elite-level teams such as Chelsea, Leicester FC, Brazil, Liverpool and L.A. Galaxy, to give users the ability to compare their performance data against the pros. For superior accuracy, the device attaches to a lightweight, fitted garment made of lycra and worn on the upper back, which gives the truest reading of position and movement since it moves as the core moves. The device then wirelessly syncs data to an app on the user’s mobile device.
“In soccer today, like in every other sport, increasingly fine margins make the difference between winning and losing. PlayerTek is a game-changer for soccer players who want to understand exactly where they need to improve and help their team become more successful,” said Benoit Simeray, CEO of Consumer at Catapult. “Launching in the U.S. through b8ta provides an opportunity for people to learn about PlayerTek and explore the technology first-hand. Anyone can experience the power and simplicity of the device for themselves.”
Users can visit b8ta stores in Austin, Houston and Santa Monica to purchase PLAYERTEK for $199. For more information on PLAYERTEK, visit https://www.playertek.com/us/.
About Catapult:
Catapult exists to build and improve the performance of athletes and teams. With precision engineering at the intersection of sports science and analytics, Catapult products are designed to optimise performance, mitigate the risk of injury and support the return to competition. Over the past ten years, Catapult has provided performance analytics to the world's leading sports organisations. The Brazil national team, Chelsea, Bayern Munich, the New York Giants, Houston Rockets as well as the English Cricket Board, AFL and Australia Rugby Union have all benefited from Catapult insights. Today, Catapult has over 300 staff based across 24 locations worldwide, working with over 1500 elite teams from 35 different sports globally. Catapult Group International Limited (CAT) is listed on the Australian Stock Exchange.
