Letter from the Editor: Engaging the Next Generation

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Earlier this year, AB online managing editor Jason Scott and marketing and audience development manager Kate Rampone came to me with an idea that they thought would engage our younger readers in the campus rec space, while also offering an insightful perspective on that unique community. They proposed a contest that would solicit essays from college juniors working in campus recreation. We would call it the Next Generation of Campus Rec.

The response to the program was heartening. We received 24 submissions from campuses across the country. Every essay was different, offering relatable stories from students who have, loved and been empowered by their involvement in campus rec. There were common threads, too. For example, a majority of our entrants changed their major field of study to recreation once they had been exposed to their respective campus's rec programming and employment opportunities.

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