City Bank, a longtime corporate partner of Texas Tech athletics, will pay the $50,000 fine issued by the Big 12 Conference on Monday for the postgame celebration at Jones AT&T Stadium in Lubbock this past Saturday.
As reported by Sports Illustrated, the Red Raiders went into the game unranked and were considered massive underdogs against then-No. 22 Texas, but they were able to come away with a 37–34 win in overtime — leading to fans rushing the field.
"We are grateful for City Bank and their long-term support of Texas Tech Athletics," director of athletics Kirby Hocutt said, according to a university press release. "We have passionate fans including our great partners at City Bank and their president Cory Newsom."
In the hours since the Big 12 Conference's announcement, Texas Tech Athletics received numerous questions about donations towards the fine, according to the release, which added a website where fans could get more information about donating to the football program.
"We support Texas Tech in their effort to provide a safe and enjoyable game-day environment for everyone involved," said Cory T. Newsom, City Bank's President and CEO. "We also recognize the level of excitement a victory over a long-time rival can have on the Texas Tech student body and fan base. We know that Kirby and the athletic department staff have a strong plan in place and will make any necessary adjustments to keep Jones Stadium a safe, but challenging place for our opponents to play. At the end of the day, we are proud of Texas Tech and proud supporters of our community."
The Red Raiders return to Jones AT&T Stadium Oct. 22 for their annual Homecoming game against West Virginia.