Meet the Man Behind 3-D Playing Surface Projection

Michael Gaio Headshot
(Photo courtesy of Quince Imaging)
(Photo courtesy of Quince Imaging)

Hardwood ripples. Free-throw lanes rise. Game footage rolls and championship banners unfurl in an unexpected space — the playing surface. Welcome to the next generation of in-arena entertainment. Through the use of high-powered projectors, Scott Williams and his team at Quince Imaging can turn almost any surface into a high-definition, 3-D video display. With the Miami Heat, Brooklyn Nets and Cleveland Cavaliers among Quince Imaging’s clients, AB eMedia editor Michael Gaio caught up with Williams to learn more about the technology that gives "state of the art" new meaning.

Q: How did Quince Imaging get started?
A: I've been doing projection imaging for 33 years. This is all I've ever done. I started working with a government contractor right out of college. We'd make big projection images so admirals could visualize maps and make decisions. Projection technology has advanced. It's smaller, less expensive and brighter. The science of display, that's what we do.

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