Watch: Augmented Reality at AT&T Stadium

Nov 6, 2019

Samsung and AT&T have teamed up with Nexus Studios to bring Dallas Cowboy fans at AT&T Stadium a demonstration of 5G-enabled augmented reality.

The aim is to supplement the fan experience by offering game-related content through the smartphones that nearly every fan has in their hand. The videos below are a demonstration of the photo-realistic holograms, games, live stats and more that are superimposed over the field of play during actual gameplay.

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State Farm Arena Implements New Tech, Cashierless Checkouts and Facial Authentication

February 26, 2025

Building Community Through Quality Court Design: SDSU Mission Valley River Park

Building Community Through Quality Court Design: SDSU Mission Valley River Park

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Report: Super Bowl Causes 206% Spike in Sports Betting Fraud

UNC Greensboro Launches New Text Alert System to Facilitate Fan Engagement

TikTok Ban Will Change NIL Landscape for College Student Athletes

Media & Technology

State Farm Arena Implements New Tech, Cashierless Checkouts and Facial Authentication

The arena’s newly updated IoT system allows facility operators to implement cashierless checkouts, expedited ticket scanning and technology monitoring.

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Media & Technology

Report: Super Bowl Causes 206% Spike in Sports Betting Fraud

Despite the massive $114 billion size of the sports betting industry as a whole, first-party fraud accounts for potential sports betting industry losses up to $2.8 billion.

Mick Haupt Uinpnu C14 E0 Unsplash

Media & Technology

UNC Greensboro Launches New Text Alert System to Facilitate Fan Engagement

The University of North Carolina Greensboro this week announced a partnership with SMS text provider Vozzi to launch a new text alerts program designed to bring Spartan fans closer to the action.

Media & Technology

TikTok Ban Will Change NIL Landscape for College Student Athletes

Some of the student-athletes with large TikTok platforms included Olivia Dunne, a gymnast at LSU with over seven million followers and Haley and Hanna Cavinder, basketball players at the University of Miami with over four million followers.

Media & Technology

Iowa High School Association, HS Sports Network End Partnership After Legal Dispute

The Iowa High School Athletic Association and the Iowa High School Sports Network have reached a resolution in an ongoing media rights dispute that will ensure that finals-round livestreams in 2024-25 will be free for all viewers.

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Media & Technology

Notre Dame Stadium First Outdoor College Venue to Implement Next-Gen WiFi Technology

Notre Dame Stadium is poised to be the first outdoor college venue to flip the switch on next-generation WiFi technology designed to provide better coverage and faster data speeds at crowded venues.

Media & Technology

MLB to Move Forward with Robot Umpires for 2025 Spring Training

An announcement from Major League Baseball this week confirmed that it plans to experiment with robot umpires in spring training, and the robots may be used in competition as early as 2026.

Media & Technology

NCAA D-III Officials Announce New Livestreaming Initiative for 2024 Fall Championships

Division III announced a new initiative with NCAA Digital (managed and operated by TNT Sports) to stream over 200 additional games free to fans from the 2024 fall NCAA Division III championships on ncaa.com via Hudl technology.

Media & Technology

University of Cincinnati to Bring Media Rights In House

As schools such as Arizona and Clemson have done in recent years, the University of Cincinnati will bring multimedia rights rights representation in-house — beginning July 1, 2025.

Media & Technology

Report: Collegiate Coach-to-Player Helmet Comms Not Encrypted

The NCAA this season has for the first time allowed coach-to-player communications through football helmets, but now some are concerned that those communications are occurring on unencrypted frequencies.

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Media & Technology

Florida Tech Launches Mobile App That Rewards Students for Engaging With School Sporting Events

The app will allow students can to various Florida Tech prizes, such as 20-ounce tumblers, lanyards, sunglasses, bracelets, signed team balls, belt bags, Panther pennants, drawstring bags and koozies.

Media & Technology

Jackson State Will Require $300 Media Credential to Record Marching Band

The policy outlines strict rules regarding media interaction with the band. Media members are not permitted to film within the band or disrupt performances, including interactions with banner carriers, drum majors, dancers, and directors. Filming is allow

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