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The Athletic Business Podcast: Innovations in Helmet Design with Riddell’s Thad Ide

On this episode of The Athletic Business Podcast, we talk to Thad Ide, senior vice president of research and development with Riddell

With the focus on safety in football more intense than ever, helmet manufacturers are focused on improving their products. In this discussion, Ide shares what Ridell’s been working on, from gathering data that can help craft a better helmet to developing a platform designed to generate an individual player’s impact profile. We also discuss changes in technique and practice that can help reduce the number of head impacts.

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