Blog: Keep Athletics About Student Development, Not Revenue

Andrew Barnard Headshot

I recently attended a conference regarding the future of college athletics sponsored by the Big XII and featuring four young, bright and successful student-athletes. The focus was primarily on issues affecting the Power Five Conferences: student-athlete stipends, image and likeness rights, the role (and cumbersome overreach) of the NCAA, etc. Esteemed members of a second panel discussion featured media personalities (all of whom played collegiate sports), a highly successful coach, a university president and the conference commissioner.

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