Penn State to Host Blue-White Virtual Tailgate | Athletic Business

Penn State to Host Blue-White Virtual Tailgate

As the pandemic continues to shut down in-person gatherings across the country and more aspects of life are temporarily shifting online, Penn State University announced its plans to host a Blue-White Virtual Tailgate this weekend in lieu of its scheduled spring game.

In a release, the school urged fans to hold their own virtual tailgates with friends and family, and to interact with the school’s exclusive football content in a show of school pride and support. 

Fans were encouraged to wear white, and to download custom video conference backgrounds that feature views from each parking lot outside Beaver Stadium. The school said that fans who register their Zoom virtual tailgates could have their video conference visited by a member of the football coaching staff, a former student-athlete, or even the Nittany Lion mascot.

While the game itself is off the table, the school will be releasing content such as its virtual spring game schedule poster during the scheduled tailgate time. Penn State social media channels will also be releasing exclusive videos and hosting a trivia contest during the virtual tailgate. 

A rebroadcast of Penn State’s 2016 victory over Ohio State will begin on Facebook Live during the event, and former student-athletes are scheduled to make appearances.

Finally, the schedule concludes with an episode of the Penn State Coaches Radio Show with head football coach James Franklin. 

How are your programs adjusting to life under lockdown? Are you using digital resources to creatively connect with fans, student-athletes or customers? Let us know how you’re adjusting in the comments.


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