
1. A wide variety of educational opportunities
As an AB Show Conference attendee, you not only get full access to all of the sessions Athletic Business organizes, you also get access to our partners’ educational sessions. Attend a session presented by your member organization, including AORE, MFA, NAYS and NIRSA. CEUs are also included with every conference registration — making it a one-stop-shop for all your education needs. No matter your preferred learning style, we’ve got you covered: hands-on workshops, traditional classroom sessions, facility tours and bite-sized educational content.
2. Networking with others like you
More than a conference — AB Show is a networking platform. AB show brings the industry together every year for networking events that build new connections, grow old friendships and create moments for mingling with the thought leaders of the athletics, fitness and recreation industries. Not only will you have the chance to form connections inside the walls of the Convention Center — they’ll happen after-hours while dining at one of San Diego’s fantastic restaurants, or in the coffee line before your first session of the day. You may even connect with a fellow industry pro while checking in at the airport to go back home. Take advantage of all that AB Show and San Diego have to offer.

3. The latest in products and services
The AB Show Expo Floor showcases the latest in products, services and solutions to meet all of your department or facility needs. You and your team have two days and 200+ exhibitors to check out. The expo will be the place to be to learn more about the products you’ve had your eye on, and maybe even some you’ve never heard of. At the expo, you’ll find what you’re looking for to advance your facility with the best the industry has to offer.
4. Team bonding
By sending your team to AB Show 2025, you are fostering a culture of continuous learning, all while earning CEUs in one location, at a low price. You can only be in one session at a time — so make a plan with your team to divide up the sessions, meet up afterward and share what you learned. You’ll be thrilled with all the tangible information your team can take back home! Make lifelong memories with your team in the beautiful city of San Diego.






























