Jason Scott
Jason Scott (jason@athleticbusiness.com) joined the Athletic Business team as the Online Managing Editor in 2015. Before joining AB, Jason worked as the social media manager for a small business, and before that he was a radio producer working with local talk shows and live sports broadcasts. When he's not at work, Jason enjoys reading, podcasts, sports, sophomoric TV cartoons, and long walks on the beach. He is a graduate of the University of Missouri's School of Journalism. 
  • Tuesday, July, 18, 2017
    NCAA to Investigate Strength Coach Certification, Oversight

    During the Big 12 Conference’s media event on Monday, league commissioner and chairman of the NCAA Division I Football Oversight Committee Bob Bowlsby said that the governing body will examine the certification of NCAA strength and conditioning coaches.


  • Wednesday, July, 12, 2017
    Six Small Things to Provide a Great Member Experience

    While a glittering fitness facility filled with the latest and greatest equipment can make an impression, a great member experience is built on the little things. During the member-recruitment phase, fitness facilities can take small, cost-effective steps that can help lead to sign-ups. Afterward, providing the basics for members can keep them coming back.


  • Tuesday, July, 11, 2017
    Help Build the Ultimate Athletic Business Workout Playlist

    What’s the most important piece of gear you bring with you to the gym? The right pair of shoes are important, and you can’t forget your gym bag. A water bottle always helps, too. But the one thing I absolutely need when I hit the gym? My headphones, of course!


  • Tuesday, July, 11, 2017
    How Brands Break Through to Millennials

    Much ink has been spilled about millennials — the generational cohort born roughly between the early 1980s and the late '90s — and for good reason. According to the Pew Research Center, millennials surpassed baby boomers as the largest living generation in the United States last year, boasting 75.4 million members. And their influence transcends mere head counts. Millennials spend about $600 billion domestically each year and are projected to command more than $1.4 trillion in annual purchasing power by 2020.


  • Monday, July, 10, 2017
    Planet Fitness Location Turns to Solar to Cut Costs

    A St. Petersburg, Fla., Planet Fitness location unveiled a new 179-kilowatt solar array in a ceremony on Friday.


  • Thursday, July, 06, 2017
    University of Texas Announces Partnership with Corona

    “Horns Up, Limes In!”


  • Friday, June, 30, 2017
    Following Grenfell Disaster, UK Stadiums Check Fire Safety

    Stadiums in the United Kingdom’s Premier League and Football League are being checked for a flammable cladding in the wake of a disaster that left more than 80 people dead.


  • Friday, June, 23, 2017
    NCAA Policy Aside, UCF Player Keeps YouTube Channel

    Donald De La Haye, a kicker on the University of Central Florida’s football team, has decided to maintain his popular YouTube channel — a move that could prompt NCAA sanctions.


  • Wednesday, June, 21, 2017
    Illinois Revises Football Stadium Renovation Plans

    The University of Illinois is changing gears on a plan to renovate Memorial Stadium. Athletic Director Josh Whitman announced Tuesday that the $132 million plan that was proposed in October will be postponed, and the school will instead shift focus to a standalone football performance center.


  • Tuesday, June, 20, 2017
    HS Coaches Fired for Using Team Bus to Buy Beer

    Two Oklahoma high school basketball coaches were reportedly fired after using a school bus to make a beer run.